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L’Oreal unveils Genesis Rodriguez as brand ambassador

Genesis Rodriguez, rapidly emerging as one of the leading bi-cultural and bi-lingual Latina stars, has been named the brand ambassador of L’Oreal Paris USA, a global cosmetics and beauty company.

With this announcement, Rodriguez joins an all-star roster of notable Latina women representing L’Oreal Paris, most notably Jennifer Lopez, Eva Longoria and Zoe Saldana.

“As a little girl, my first introduction to beauty came from my best friend, mi mama. She shared with me that her secret to looking and feeling bella everyday came from using L’Oreal Paris products,” said Rodriguez.

“I’m very honored to be a part of the L’Oreal Paris family. It’s an iconic brand which empowers Latinas to look and feel their best from head to toe, because we are all worth it.”

For the past several years Rodriguez has held leading roles in a variety of films, including Man on a Ledge, Casa de Mi Padre, Identity Thief, Tusk and the Disney animated feature Big Hero Six, currently in theaters, in which she voices the role of Honey Lemon.

Genesis Rodriguez made her red carpet debut as a new brand ambassador for L’Oreal Paris USA at the recent 15th Annual Latin Grammy Awards in Las Vegas.

SOURCE L’Oreal Paris USA

More L’Oreal celebrities:

Kirsten Dunst – L’Oreal Professional face

L’Oreal Paris Women of Worth

Julianne Moore New Face of L’Oreal

Martha Debayle New Face of L’Oreal Paris

Liya Kebede Roped in by L’Oreal Paris

Aimee Mullins Joins L’Oreal Paris

Cheryl Cole to Pitch L’Oreal Paris’ Hair Restore

Kate del Castillo Signs Up with L’Oreal Paris

L’OReal Hits Out with Pinto, Lilly and Banks

Elizabeth Banks New Face of L’Oréal Paris

SA Star Terry Pheto is Face of L’Oreal Paris

LOST star Matthew Fox to Speak for L’Oreal Paris

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Rihanna launches her latest perfume for women

Multi-Grammy award winner Rihanna has expanded her presence in the world of fragrance with the launch of her new perfume for women ROGUE LOVE in time for the upcoming holiday season.

ROGUE LOVE By Rihanna complements ROGUE MAN, the Barbadian singer’s first scent for men, and is a delicious floral fragrance.

ROGUE LOVE By Rihanna is housed in a sleek white-on-white stingray patterned carton trimmed with sensuous rose gold accents and features the ROGUE LOVE By Rihanna ad image on back. The bottle design is a heavy glass with inverted spikes kissed in rose gold. A matte white cap complements the carton.

The fragrance is available in 125 ml ($69), 75 ml ($49)and 30 ml ($39) bottles.

Rihanna, 26, has launched four fragrances, two capsule collections with Armani, as well as four River Island collections and is currently the spokesperson for Viva Glam.

She has sold 50 million albums and 180 million digital tracks worldwide making her the top-selling digital artist of all time. She’s put out 7 albums in 7 years, achieved 12 number-one singles and won 7 Grammy Awards.

SOURCE Parlux Fragrances

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Kendall Jenner new face of Estee Lauder

Fashion muse, It Girl, Instagram sensation and cover star Jenner Kendall has already started cosmetics brand Estee Lauder’s sales as its newest celebrity face.

The beauty company’s website features the 19-year-old Keeping Up With the Kardashians star’s photos as well as a video.

“The first time that I wore makeup, I was little girl and my mom was filming me,” says Kendall in the Estée Lauder video, talking to mother Kris Jenner. “And I’m like, ‘Mom, I did my makeup, do you like it?’”

“I feel like I’m more honored to be a part of something with such amazing names involved. It’s something that I didn’t really expect to happen so quickly. It’s so crazy.”

Other celebrities who have been spokesmodels for the brand include Gwyneth Paltrow and supermodel (and Guns N’ Roses music video star) Stephanie Seymour, according to E¡ Online.

“I just want to be the best me I can be,” Kendall adds in the video. “So having the power that social media does, I think just seeing how many people care about you and seeing how many people, like, want to watch what you’re doing, it just makes you really want to do the best you can do.”

The already viral Kendall-Jenner-wink on Estee Lauder video:

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Beyoncé highest paid woman in music

Beyoncé is the highest paid woman in music in 2014, with estimated earnings of $115 million, more than double what she raked in last year, according to Forbes magazine.

The huge sum, most of which was from her world tour, propelled Beyoncé, 33, from fourth place last year and put her firmly ahead of pop star Taylor Swift, 24, with $64 million, who jumped up one spot from last year to No. 2, news agency Reuters reported.

Pop singer Pink, 35, climbed up from No. 8 in 2013 to third with $52 million.

Beyoncé played 95 shows during our scoring period, bringing in an average $2.4 million per city, according to Pollstar. She added endorsement deals from the likes of H&M and Pepsi plus her self-titled surprise album, which hit iTunes in December 2013 and quickly became one of the year’s top sellers—to send her income into nine-figure territory.

The R&B singer’s self-titled album released last December and endorsement deals pushed her earnings up further assuring her the top spot.

Barbados-born Rihanna, 26, with $48 million and Katy Perry, 30, who earned an estimated $40 million, rounded out the top five on the annual list.

Madonna, 56, ranked No. 1 last year, failed to make the top 10 in 2014. Lady Gaga, 28, dropped from No. 2 in 2013 to ninth place this year with estimated earnings of $33 million.

Forbes compiled the list after estimating pre-tax income based on record sales, concert tickets, touring information merchandise sales and interviews with concert promoters, lawyers and managers, said the report.

See the full list here.

SOURCE Reuters, Forbes
IMAGE Courtesy Beyonce.com

MORE stories of Beyoncé in CelebrityBrands:

Beyoncé, Pepsi to Boost Super Bowl Halftime Show

Beyonce Covers Jones Magazine Winter 2011 Issue

Beyoncé Set for Signature Perfume Launch

Megan Makes it Beyond Beyoncé for Armani

Don’t Leave Home Without… er, Beyoncé?

Beyoncé Rocks

Beyoncé Adorns SI’s Swimsuit 2007 Cover

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Caroline Wozniacki does the New York City Marathon

Former world number one in women’s tennis Caroline Wozniacki may yet have to claim a Grand Slam victory, but she surely won hearts completing the recent New York City Marathon, running for a charity benefiting youth runners.

The 24-year-old Dane, who is currently ranked eighth worldwide, completed the 26.2-mile (42.2 km) race that covers all five New York City boroughs in an impressive three hours 26 minutes 33 seconds, beating her target of 3:30 by averaging 7:53 per mile.

“I’ve never tried anything this hard,” Wozniacki said. “This is the hardest thing … the toughest physical test ever.”

With her time, Wozniacki qualified for next year’s Boston Marathon, but said she will probably hold off on marathon running for at least a few years.

“At 20 miles, (with) six miles left, I’m like, ‘I’m never running another marathon again,’” said Wozniacki.

Crossing the finish line in Central Park, Wozniacki was greeted by good friend world number one Serena Williams. “I think she said, ‘I’m proud of you. Unbelievable! Well done! Great job!’ All of that,” said Wozniacki.

More on Caroline Wozniacki in CelebrityBrands.net:

Caroline Wozniacki, Bryan Brothers team up for EFactor

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