Debra Messing, star of the new hit television show The Mysteries of Laura, has joined forces with Curél skincare and Direct Relief to distribute packages to those in need in October.
“I am so proud to be working with Curél Skincare and Direct Relief to deliver personal care packages to homeless women and families in New York City who are in need,” said the 45-year-old celebrity.
“It’s heartbreaking to hear the statistics on how many people are living in this city without access to these essential personal care items that we easily take for granted. I am proud and thrilled to be a part of such an important effort.”
For the second time, Curél skincare is partnering with the charitable organization Direct Relief to offer comfort to some of the most vulnerable women and children of New York City.
Because so many New Yorkers lack even the most basic personal care essentials, the Curél skincare team donated its new Rough Skin Rescue Smoothing Lotion for inclusion in 500 personal care packages distributed by Direct Relief to a local New York City center, giving the city’s disenfranchised women and families staples that are critical to their health and well-being.
Hollywood actress and beauty icon Jessica Alba has been named the new Beauty Brand Ambassador of Braun, a subsidiary of Procter & Gamble.
The Golden Globe-nominated actress will be featured in a new integrated campaign for Braun which will run across TV, print and online channels as well as in-store – rolling out from March 2014.
“Jessica Alba is a strong, passionate woman and an advocate for others – she is the perfect ambassador to talk about the role beauty and our products play in helping women to feel their best. Braun admires her for her principles, her talents and her ability to juggle a demanding acting career with being a great Mum,” said Alessandra Dolfini – Global Braun Marketing Director.
Alba, 32, will star in a new campaign for the brand which will roll out in stores, online, in print and on TV later this month.
Jessica’s acting career began at the age of 12. After studying at the Atlantic Theatre Company with founders William H. Macy and David Mamet, she went on to star in James Cameron’s Dark Angel, gaining worldwide recognition.
She has since made over 25 feature films such as The Fantastic Four and Sin City that have earned a combined box office total of over $800 million, including comedies and dramas, from gritty independents to major studio blockbusters.
Jessica’s upcoming films include Dear Eleanor, Barely Lethal, Sin City: A Dame To Kill For and How To Make Love Like An Englishman opposite Pierce Brosnan, Salma Hayek and Malcolm McDowell.
New York-based Australian supermodel Miranda Kerr has been roped in by Swedish fashion clothing and accessories brand H&M to star in its spring campaign.
“We’re excited to let you know that Miranda Kerr is our #HMSpringFashion model! Exclusive photo preview for you!” H&M posted on its Facebook page, while also releasing a mini-video of Miranda via its Instagram account.
Kerr, 30, ranked 2nd in Forbes 2013 list of the world’s highest-paid models, with estimated earnings of $7.2 million replaces Brazilian supermodel Gisele Bündchen as the face of the brand.
The full campaign will be released next month.
The Swedish brand is set to open its first Australian store in Melbourne in the first half of this year, with a second Sydney location set to follow soon after, reports NYDailyNews.com.
Hollywood star Kirsten Dunst is the very first L’Oréal Professionnel spokesperson and will pitch the upcoming products from the hair-care giant such as Beach Waves and Absolut Repair Lipidium.
Dunst, 31, whose hair has ranged from bright or dirty blond to a fiery orange-red, shows off a slight ombre look in the brand’s first promo shot, the picture of poise with long golden waves and a steely gaze.
L’Oreal Professionnel called the actress a “timeless beauty” and “modern woman.”
“I feel very close to L’Oreal Professionnel,” said Dunst, famous for her roles in Spider-man.
“The brand is strongly connected to fashion and I admire its commitment to innovation, constantly creating new professional services and products to achieve the most on-trend styles.”