Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for May, 2007
May 30, 2007 · Filed under General, Shopping / Online
Recently, I happened to read report this on cnn.com:
NEW YORK (CNNMoney.com) May 14, 2007– As more American consumers forego crowded malls for the convenience of online shopping, total Internet-related sales are forecast to jump 19.1 percent to $174.5 billion in 2007, excluding travel, according to a new industry report Monday.
That sure set me thinking. Online marketing has carved a niche for itself as a major player in the global marketplace. With the development of extremely user-friendly ecommerce, shopping cart and processing software, selling online is no longer confined to the specialists and the know-it-alls.
And this facet of online shopping acquires a major status when it comes to celebrity brands. The market infrastructure allows for highly competitive rates in direct marketing as no middleman is involved in profit sharing. But how does a layman go about selling online?
I did some research and discovered Ashop Commerce. Ashop Commerce has a number of shopping cart software options offered as turn-key ecommerce software. That just means a hosted store building system for setting up your online business, and no software to install.
With Ashop Commerce you can build and manage an online store from any computer anywhere in the world, accept credit cards online, complete real-time shipping processes and even rank high in the search engines.
Expertise Needed?
One of the coolest features of Ashop Commerce online stores is the only experience you needed is to browse the web, and you control its functionality and design. There is no HTML or programming knowledge required so an absolute beginner can run the most professional shopping cart. Tutorial movies, user manuals and a knowledge base as well as live chat technical support are all provided should you run into any doubts.
Set Up?
The initial sign-up itself allows you to create your store (10-minute average store setup time) and immediately email you the account and access details. Once you receive your fully customisable shopping cart admin panel, you just go about setting the store settings – currency, unit of weight, shipping origin, post codes, taxes if any, payment and shipping methods. Enter all brands used within your store to categorize your products with brands, categories and sub-categories, including layouts. The header and footer editors let you insert your own logo messages. There are also theme editors with custom graphics and colours, fonts and background images.
Free Trial Offer
Ashop Commerce provides a 10 Day Free trial for you to evaluate the system, which includes a fully functional online store excluding payment functionality.
In admin demo, you have full control over the shopping cart software and can customise your storefront–alter themes, site wide settings of text and layout etc. In shop front demo, you can see the customer’s perspective what your store will look like. Browse through the store and view the complete store and experience the process of purchasing products.
Ashop Commerce is the most intuitive shopping cart and ecommerce software in the world, having helped set up 1000’s of successful merchants, providing all the expertise you need to start or advance your online business.
May 30, 2007 · Filed under Beauty, Fashion & Makeup, General
Raven-haired Miss Japan, Riyo Mori, was crowned Miss Universe 2007 on Monday as 600 million people viewed the emotional moment.
The 20-year-old dancer gasped in surprise as her name was read out at the Mexico ceremony as the 10,000-strong crowd cheered when a diamond-and-pearl-studded tiara worth a quarter of a million dollars was placed on her head by last year’s winner Zuleyka Rivera of Puerto Rico. Riyo Mori pipped Miss Brazil to the tiara, wearing a stunning black, red and purple Japanese gown.
It is only the second time Japan has won the contest since 1959 when Akiko Kojima became the first Miss Universe to come from Asia. The daughter of a dance school teacher, the new Miss Universe comes from a small town at the foot of Mount Fuji
“She’s an amazing champion, an amazing woman,” says the pageant’s co-owner, business tycoon Donald Trump.
A lifelong ballet dancer from a village near Mount Fuji, Mori wore a striking black gown with colored lapels for the final.
“My mind went blank,” she said of the winning moment. The win comes after months of hard preparation for Akiko, who was trained in France on how to handle interviews.
As winner of the contest, Akiko – who hopes to open an international dance school in Tokyo – will travel the world for a year, performing charity work and duties for pageant sponsors. “I’m really excited about what I’m going to be able to do… to benefit society,” she said, after beating 77 contestants to the title.
Miss Brazil, Natalia Guimaraes, came second while Miss Venezuela, Ly Jonaitis, took third place.
May 27, 2007 · Filed under Fragrances, Fragrances - Female, Fragrances - Male
Tom Ford knows style, and he knows perfumes. He has launched his new ‘Private Blend’ fragrance at Harvey Nichols London.
The ex- Gucci designer showcased the 12 individual and unusual fragrances, among which are tobacco, vanilla and Tuscan leather, and are sold in old-fashioned, chemist-like bottles and can be mixed with one another, depending on the individual’s taste.
“The concept behind my scents is similar to the one behind my new line of men’s clothing,” Ford told Vogue TV. “I wanted to create absolutely unique and exclusive products, unlike some of my previous projects.”
Tom Ford’s previous fragrance Black Orchid is already a bestseller, and his new scent looks set to do the same, with twelve unisex fragrances packaged into one bottle design. Private Blend. Private Blend is bespoke beauty, which is an extension of his luxury menswear line that was recently launched in New York.
Since leaving the Italian fashion house in 2004, Ford has been working on several projects including a line of sunglasses and a cosmetic line for American giant Estee Lauder.
About his long awaited collection for women, he said: “It is on the cards. I can’t promise when, but I can promise I’m thinking about it.”
May 26, 2007 · Filed under Cosmetics, Fashion & Makeup, General, Skin 'n' Nails
Three days ago I made a post about some statistics of plastic/cosmetic surgeries undergone by celebrities of yonder years as well as some of the contemporary ones. This inspired me to compile a short listing of arguably the latest news in cosmetic surgery among celebrities:
- Rumer Willis had plastic surgery to improve her large chin
- Larry Birkhead had a nose job
- Courtney Love denies plastic surgery claims
- Britney Spears undergoes lipodissolve
- Madonna admits she had a facelift
- Heidi Montag gets breast implants
- Gene Simmons gets a facelift
- Shannon Tweed gets facelift surgery
- Kylie Minogue has had bad plastic surgery?
- George Clooney admits he had eyelid surgery
- Katie Couric got Botox
- Doctors confirm Jessica Simpson’s facial plastic surgery
- Rhinoplasty For Cameron Diaz
- Sharon Osbourne Reveals Sex Secrets
- Demi Moore’s Plastic Surgery Journey
- Lindsay Denies Boob Job
- Tara Reid Turns To Oxygen Treatments To Heal Scars
- Did Scarlett Johansson Get A Nose Job?
- Britney just had a tummy tuck?
|
Come of think of it, cosmetic surgery is here to stay, not just for celebrities, but also for businesspersons, hoswewives, students and anyone who works in a public relations environment.
Fortunately, in the US, there are a number of facilities which offer expertise in various procedures. The one name I recall is the the Glas Glasgold, a cosmetic surgery New Jersey Group, which limit the scope of their practice, concentrating on just a few of the myriad of proven plastic surgery procedures available today.
May 26, 2007 · Filed under Fashion & Makeup, Skin 'n' Nails
Famous Brazilian actress Ana Paula Arosio was chosen last night as launching star to communicate style and sophistication of the new Avon Make-Up Line.
Attentive to the women of its time Avon has adapted its concepts for the main company’s make-up line and has announced to market professionals and opinion shapers, in the launch of Avon New Make-Up line, the first products line aligned to the new company’s look and positioning presented to the market last month – A Better Tomorrow.
“Avon New Make-Up Line reflects the new look of our company. We believe that a better tomorrow for the women starts today and to offer to them products even more innovative, that attends to their longings and contributes for their self-confidence is part of the construction of this better tomorrow”, said Luis Felipe Miranda, Brazilian Avon president.
In all, nearly 130 products were launched to enable women of all social classes to create and try new styles, with prices around $7.5 and only 4 of them around $ 12.8.
The New Avon Make-Up Line, however, is sophisticated, with packaging in black with details such as Avon logo printed in low relief in every packaging and on the lipstick interior pack. The finishing is on anodized aluminum. 
Na in order the consumers identifies their preferred lipstick, Avon has preserved the main colors of the old lipsticks on the internal part and on the superior plaque.
“More than beautiful, Ana Paula Arosio is a woman of attitude, daring and with own style. We are sure that she will inspire the women to dare and try new colors and styles” claimed Silvana Cassol, Avon Brazil Maketing VP.
The campaign will be presented in a 30-second film on the main national TV, main female magazines, merchandising on soap opera, besides the 2 millions folders of 19 designs that will bring the actress on the cover.
Next entries »
