Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for October, 2007
October 29, 2007 · Filed under Beach/Swim Wear, Fashion & Makeup, Lingerie
Gorgeous Petra Nemcova, former Sports Illustrated cover girl, writer, activist and TV show host is now also the spokesmodel for lingerie maker La Senza.
The 28-year-old follows the footsteps of former Hollyoaks actress Gemma Atkinson
and socialite Sophie Anderton as the latest star to be named the face - and sizzling body - of La Senza’s new Autumn/Winter range.
“Lingerie modelling makes you feel so sexy and good about yourself. I really enjoyed the shoot, there was a fantastic team–we had tons of fun,” said Petra. “Some are sexy, some girly, some comfy and some a bit more risque–but they all make you feel great. My favourite garment was the black push-up bra–it had such great shaping but still has very thin straps.”
La Senza is promoting its “sexy” range, which is made from satin, silk and lace in bold metallic shades and autumnal tones. The campaign will be rolled out across the chain’s 171 UK stores.
After being spotted by a talent scout in Czechoslovakia at 16, Petra has modelled for Vogue, Victoria’s Secret and is a popular Sports Illustrated swimsuit model.
Petra was first spotted by a talent scout in Czechoslovakia at 16 and since then has enjoyed a successful career, but she has also experienced trauma, surviving the 2004 tsunami after clinging to a tree for eight hours.
She has since launched her own charity, Happy Hearts, which raises funds for children affected by the tragedy.
Enjoy more photos of Petra Nemcova in La Senza lingerie:
October 27, 2007 · Filed under Beauty, Skin 'n' Nails
Australian actress Cate Blanchett, who has represented P&G’s high-end skin care brand SK-II in Australia for over three years, is now its global ambassador.
The Elizabeth star, 38, who will wear a pioneering new facemask in ads for the product, says she was keen to promote SK-II because it had helped keep skin in its famously good shape for the past seven years. Her roles have frequently demanded heavy makeup attention–two-and-half-hours worth daily for “Elizabeth”–and her skin requires extra care, according to Cate.
“I’m evangelical about it,” Cate said. She has appeared in the Lord of the Ring trilogy and The Aviator, for which she won a Best Supporting Actress Oscar for her portrayal of Katharine Hepburn.
“Our desire to work with Ms. Blanchett globally was a natural progression for the brand,” says Shivesh Ram, Vice President and General Manager of Global SK-II. “Since first using the products seven years ago, Cate has joined the millions of women around the world who have experienced SK-II. She has shared her discovery of the ‘Secret Key’ to beautiful skin through her passion for and belief in our products, and the miracle of Pitera(R). We’re delighted to have her expand her role within the SK-II family.”
SK-II, whose products retail for between $60 and $300, is sold in a dozen countries, mainly in Asia, and are also available in a few U.S. department stores.
October 25, 2007 · Filed under Beauty, Hair Care
Please see GHD–Hair Extravaganza.
October 23, 2007 · Filed under F & B, Sports
Pepsico’s Gatorade has teamed up with Tiger Woods to launch a new sports drink in March 2008 in a contract estimated to be worth $100 million over five years for the world’s No.1 golfer.
Gatorade announced it will introduce “Gatorade Toger” under an endorsement deal with Tiger, with more products to follow, Woods even picked out flavors himself–cherry blend, citrus blend and grape.
“Gatorade has been part of my game plan for years, whether I’m training or competing, so this is an ideal match,” Woods said in a statement. “I’m eager to launch my first signature product in a few months and look forward to developing additional sports performance beverages with Gatorade in the coming years.”
“His iconic nature resonates everywhere he goes,” said Jeff Urban, senior vice president of Gatorade. “Bridging that iconic nature with his will to win, those things make this a big deal for us.”
The deal marks a couple of firsts for golf champ— his first U.S. deal with a beverage company and his first licensing agreement. Woods, with 61 victories on the PGA Tour and 13 major championships, will also be the biggest star on a Gatorade roster that already includes some of the star athletes at Gatorade including Indianapolis Colts quarterback Peyton Manning and soccer star Mia Hamm, as well as retired basketball champ Michael Jordan.
However, Woods is the first golf endorser enlisted by Gatorade, which has so far tended to portray hard-working, sweat-soaked athletes in its campaigns rather than the traditional plaid-pants golfers. But, clearly, Mr. Urban said Woods’ credentials as a workout warrior and fierce competitor make him the ideal golfer to endorse the new sports drink.
“It had to be somebody like Tiger who clearly, clearly has the will to win,” said Mr. Urban. “We’re able to structure this in a way that recognizes Tiger as an athlete and as a golfer.”
October 22, 2007 · Filed under Beauty, Charity, Cosmetics, Fragrances
Reese Witherspoon is setting out to battle breast cancer with Avon Foundation’s Breast Cancer Crusade that does not harm animals in its research for early detection, screening, and finding a cure for breast cancer.
Avon Products Inc. has named Reese Witherspoon its first-ever global ambassador and honorary chair of the Avon Foundation, a cruelty-free charity that focuses on breast cancer research and awareness, domestic violence education and services, and emergency relief programs.
“I’m very excited about working with the Avon Foundation, with many different aspects of it,” said the 31-year-old Oscar winner. “First and foremost, breast cancer research and awareness, programs that they’re working on. Someone very close to me is a breast-cancer survivor. It’s a cause that’s very close to my heart.”
Avon Foundation’s Breast Cancer Crusade focuses on channeling its funds prevention, community-based organizations, and cutting-edge clinical research rather than wasting funds on cruel, archaic, and unreliable animal tests.
“Our partnership with Reese represents a breakthrough moment for our company,” Geralyn Breig, senior VP and global brand president for Avon, said. “This is the first time we have had celerity representation on all three dimensions of our business—our philanthropic initiatives, our brand and the Avon Representative—and we are incredibly excited to have someone of Reese’s talent and stature add her voice to Avon’s message to help bring it to the world.”
Witherspoon is appearing in a global advertising campaign and on brochures and websites touting the company’s multi-faceted brands, according to Avon.
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October 19, 2007 · Filed under Jewelry
Grammy award-winning artist Kylie Minogue will appear as the ambassador of 87-year-old Spanish jewelry and accessories brand TOUS.
Kylie’s first association with TOUS began a few days ago on October 16th in London at the world premier of her film “White Diamond”, where she brandished a TOUS signature design. A spokesperson said she traveled to TOUS headquarters in Manresa, Spain to hand select the jewelry to complement her gown.
“Kylie was a natural choice for the TOUS brand. Her strength and determination is what initially drew us to her,” says creative director Rosa Tous. “Kylie compliments our fundamental values and we are very excited to embark on this relationship and nurture its growth over the next three years.”
The partnership will extend through 2010 with Kylie Ann Minogue modeling in the brand’s print, outdoor and online advertising campaigns. The Aussie songstress, 39, will be photographed for the print and outdoor campaign next month, and the ads will be aired in June 2008.
“I was immediately attracted to TOUS,” says Kylie. “It’s a fabulous brand, rich in heritage, and I am excited to be a part of it all. The more I learn about the company and their history, the more I appreciate the TOUS brand.”
About TOUS
TOUS has evolved into a global jewelry and accessories brand since its beginnings as a family-owned business in the 1920s. Today, the Barcelona-based company remains a family affair, while staying true to TOUS’ heritage as chic, sophisticated design. TOUS has established itself as a top-of-the-ine name in luxury jewelry and accessories with more than 270 stores in
32 countries. For more, visit www.tous.com.
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October 18, 2007 · Filed under Apparel, Beach/Swim Wear
The mini-dress which made the splash with the socialites and the celebrities this year was joined by glamourous names in swimwear als well. Loads of new designer swimwear have made the foray with designs to zap the fashion world.
If you’re looking for one place that offers an almost inexhaustible collection of some of the most stylish men’s and women’s designer swimsuits, instyleswimwea.com is probably it. It offers one of the widest array of women’s designer swimwear, as well as bathing suits, swimsuits, flip-flops and cover-ups. Two-piece swimsuits are sold as separates for flexible options.
Instyleswimwear.com features some of top names in designer wear, such as Aguaclara, Salinas, Aguaclara, Alexandralema, AXM Swimwear, Bella Brazil, Havaianas Flip Flops, Masquenada, Pinel, Sauvage and Vix. Vix is hot new Hollywood celebrity swimwear, with a clientele that includes fashion icons such as icon Jennifer Aniston, Eva Langoria and supermodel Heidi Klum.
ViX designer is Paula Hermanny, known for creating bathing suits with sophisticated embroideries, suede drops, chic stripes, and unique seamless styles.
You also can browse though by by category (One Piece, Two Piece, Tankini, Monokini, Mens Swimwear, Flip Flops, Kids, Accessories, etc.) by tops (Halter, Triangle, Bandeau, Padded, etc.) or by bottoms (Scoop, Tie Sides, Thongs. High Waist, String, etc.) The user-friendly site also has sections on new arrivals and sales which you may want to look at for choice. Live chat is also offered noon to 6 pm EST Mon-Fri, or you might call them toll free on 888-95-STYLE for any assistance.
October 13, 2007 · Filed under Apparel, Athletic Gear
Eighteen-year-old Vanessa Hudgens has been tapped as the new spokesperson for “Red by Marc Ecko,” a contemporary young women’s apparel and footwear collection.
The “High School Musical” star, who’s barely pulling herself out of scandals involving her naked pictures on the Web and being sued by her lawyer, will feature in the Fall 2007, Holiday, and Spring 2008 ad campaigns.
Sources said that high school graduate Vanessa celebrated her graduation backstage during the photo shoot. Vanessa’s mom, her little sister, Stella, and her co-star Ashley Tisdale were on hand for a cake from Sweet Lady Jane in LA and coffee treats from Starbucks.
Founder and chief creative officer of Marc Ecko Enterprises Marc Ecko, who tapped the Neutrogena spokeswoman for “Red by Marc Ecko”, offered an enthusiastic brand of support.
“More power to her,” Ecko commented regarding her her latest nude photo fallout. “She made a mistake and has apologized for it. I’m just glad no one’s leaked the pictures of me in all of my naked glory.”
Besides starring in the ad campaign for the sportswear retailer, Vanessa Hudgens has reportedly signed on for “High School Musical 3″, after having finished filming “High School Musical 2″ earlier this year in Utah. She is seen as the shy, intelligent Gabriella Montez in the film, which premiered on the Disney Channel in August.
October 11, 2007 · Filed under General, Home
There’s something about our living and bedrooms that influence our emotions. It wouldn’t be very wrong to say they have their own energy. It could be the color of the draperies, a ray of soft light or even the texture of wood. This mixture of simple elements can radiate a sense of joy, confidence and more than anything else… a feeling of homeliness.
While researching this idea, I found visionbedding.com, that has products that do precisely the same–enhance the relaxed feel of your home with their range of photo blankets and photo pillows. Imagine the warmth of snuggling into bed with a blanket dyed with your favorite photo or digital picture.
The technology used is most modern and does not affect the fabric while guaranteeing softness and the pictures never fade. The personalized picture blankets maintain an amazing ‘real-life’ clarity even after washing (machine washable) like everyday clothes. The photo blanket features soft microsuede top with a plush polar fleece bottom.
The site has facilities to design your own picture blanket online with its photo tool that enables uploading and cropping your photos. Other options include adding a border (you choose its color and size), a choice of 13 blanket colors and the company will add any text you’d like on the blanket for free. The layout can be a single picture, or 4, 9, 12 or 16 pictures dyed on a single blanket.
And then you also have photo pillows to complete the picture (pun unintended). Produced Using the same technology as the photo blankets, the pillows offer the same comfort, style and intimacy. You can also design your own pillow online and make it picture perfect.
A photo throw pillow, offered in 18″ x 18″, is nicely stuffed and can be an excellent piece of decor for the living room. The front of pillow is soft microsuede and the back is a plush polar fleece. Picture layout options include the full front of the pillow or you may choose to have four pictures.
Then there is also the photo pillow sham, which measures 28″ x 19″ which fits most regular sized pillows. You may opt to have one picture on the entire pillow sham, or 4 or 12 pictures.
Now, while the photo blankets and the pillows can add warmth to your living,perhaps an equally good idea is cutomize them as gifts for friends and family, especially to mark weddings, birthdays, anniversaries and other special occasions. They would make extraordinary gifts, to be remembered, cared for and cherished forever… as gifts from the heart are meant to be.
October 11, 2007 · Filed under Apparel, Fashion Line
A St. John spokesperson cleared rumors that that Angelina Jolie is out as the face of the clothing conglomerate: “She appears in the current St John’s campaign and she will appear in the upcoming Spring campaign as well.”
The new St John ads, out this month, portray a rather more conservative Angelina Jolie, now 32, but they do live up to the qualities of a St John woman. Way back in the spring of 2005, when the actress was hired as the new face for the conservative suit-maker St. John Knits, the company’s chief executive officer, Richard Cohen, had praised Jolie, “Angelina Jolie embodies so many qualities of what St. John represents. She is strong, independent and dynamic. She’s a mother, actress and a philanthropist.”
“I am a working mother who has set goals to accomplish a lot in this world. I want my wardrobe to be beautiful, sexy and comfortable — all at the same time. St. John is all of those things,” said Angelina Jolie. “St. John has always been worn by strong and independent women who truly appreciate the quality that St. John offers. I am happy to be a part of that tradition and more importantly part of taking that tradition into the future.”
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