Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for May, 2008
May 23, 2008 · Filed under Lingerie
Supermodel Lisa Snowdon, “Britain’s Next Top Model” presenter, is the new face and body of Avon’s new lingerie range.
The 36-year-old TV presenter and singer, also titled “the British Tyra Banks”, displayed her knockout figure in a series of campaigns for Avon’s new larger bra cup size lingerie. She also attrated attention as the girlfriend of Hollywood actor George Clooney.
“When flicking through the lingerie racks in department stores, I find the prettier, delicate bras stop at a D cup!” said Snowdon. “This can be very frustrating for us bigger busted women.”
Snowdon has graced the covers of some top-end fashion magazines such as Vogue, Marie Claire, Cosmopolitan and Elle. She has also been the face of Neutrogena recently.
Related post(s):
Patrick Dempsey in New Perfume Deal with Avon
Ana Paula Arosio Lauches Avon Make-Up
Avon Marks Lauren’s 21st Birthday
May 22, 2008 · Filed under Accessories
Italian luxury goods brand Tod’s has announced Oscar-winning actress Gwyneth Paltrow as its latest spokesperson, replacing Sienna Miller who reprented Tod’s last year.
Renowned photographer Mario Testino has aleady shot the 35-year-old mother of two in Capri, aboard dashing Tod’s group president Diego Della Valle’s yacht, portraying “the uber luxurious, outdoors-y life of a beautiful Italian aristocrat from the heady days of the jet-set era,” as reported by Vogue UK.
“Italian style is very sexy, very womanly and what I love is that it seems to have so many different inspirations,” said Paltrow.
“I felt immediately like they (Tod’s) brought me into their family,” she told PEOPLE magazine.
“It had to be Gwyneth Paltrow. She’s the perfect ambassador for the brand – modern, charming, with a strong sense of family,” Diego Della Valle said. “To me, she’s the contemporary embodiment of Audrey Hepburn.”
“She is an icon, she has beautiful manners. She is super sweet, funny, intelligent, opinionated, very diplomatic,” he added. “Honestly, I need to find a defect because I start to fall in love, too!”
The ads will splash across the media next month worldwide, but only in Fall in the US. If you can’t wait until then, you can check out the short film that Gwyneth stars in for Tod’s at tods.com.
May 22, 2008 · Filed under General
If there’s one successful thing I’ve learned from writing this blog, it’s that names sell. What I mean is brands, of course. A celebrity brand such as Jessica Simpson Shoes stands a much better chance of being noticed and picked up by customers whether online or in-store. However, there are other attributes that go into successful enterprises as well, and probably the most important of them all is whether you have a strong franchise to back you.
However, marriages may be made in heaven, but franchises are definitely made on earth. It’s crucial to find a franchise that meets your needs more than half-way. But how are you going to find detailed financial as well as franchise information in the business of your choice?
This is where America’s Best Franchises steps in with an assortment of franchises for sale with notes on every franchise opportunity. The content rich franchise information offers tips on finding franchises and business opportunities. To start with, you can browse through franchises with your budget as the platform–the categories range in steps of $50,000 up to half a million dollars and then you have the high capital franchises.
Or you can browse through the franchises by type–starting from business and finance to food and sports and computer franchises. Here’s the opportunity for all wanna-be entrepreneurs to review different industries, brands, and choices to ensure long-term success. Franchises bring in steady streams of income for owners, investors, and franchisees alike. Add to this the fact that a franchise business helps you set up your business faster and generate more income since the franchise provides the tools to set up shop and get going right away.
May 20, 2008 · Filed under Footwear
Three-time Grammy Award winner Fergie has teamed up with Brown Shoe Co. Inc. to launch her shoe brand set to debut in spring 2009.
Fergie, whose real name is Stacy Ann Ferguson, joins Carlos Santana and Reba McEntire on Brown Shoe’s line-up of celebrity brand partners.
“I have always loved fashion because it’s a great way to express your mood,” Fergie, 33, who’s engaged to actor Josh Duhamel, said. “And I’m definitely a shoe lover. The right pair of shoes can change the feel of an outfit and even change how a woman feels about herself. A woman can wear confidence on her feet with a high stiletto, or slip into weekend comfort with a soft ballet flat.”
“We envision the Fergie consumer as a woman who is chic and fashionable, loves to wear the latest trends and looks for distinctive details when shopping for shoes to add to her already considerable collection — much like Fergie herself,” said Gary Rich, Brown Shoe wholesale president.
Launch plans for Fergie footwear include the Internet and personal appearances. Retailers will be able to see the early designs next month at the Fashion Footwear Association of New York shoe show.
Related post(s):
Fergie to Front Calvin Klein
Fergie F on Latest Viva Glam Campaign
Get a Bagful of Fergie
May 18, 2008 · Filed under Lifestyle
Lately, my keyboard is kicking off fumes whenever I type L-I-N-D-S-A-Y — Lindsay Lohan has been hitting news like it’s out of fashion. Only this time, it’s FOR fashion, for Fornarina, the lifestyle brand from Italy.
Italian lifestyle brand Fornarina is banking that Lilo, who announced her new position at the Fornarina Urban Beauty Show in Paris last week, will help them break into the American market. However, her first campaign will be revealed in the spring of 2009, after Fornarina has opens flagships in London, Paris and New York.
“Lindsay is that very self-confident, dynamic woman, she’s got a lot of attitude,” Scott Ronaldson, managing director of Fornari Retail, told WWD. “That’s what we’re hoping our customer will aspire to.”
Related post(s):
Lindsay’s Leggings
Jill
Stuart Replaces Lindsay Lohan with Hilary Swank
Lindsay Lohan Nude for New York Magazine
Top Three Young Celebrity Searches on Google for 2007
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