Archive for July, 2010
July 30, 2010 · Filed under Fashion & Makeup, Fashion Line
Pop music celebrity Janet Jackson hasn’t exactly been the popularity eve since news of her campaign for fur barnd Blackglama surfaced recently – the singer has been receiving flak from the public, from animal activist group PETA, and most recently from Pamela Anderson.
The 44-year-old pop singer who signed up for fur company Blackglama’s “What Becomes a Legend?” campaign, expressed great honor in being chosen as one of the legendary faces to be featured in Blackglama’s historically famous fur ads.
But apparently, the excitement didn’t quite PETA activists. “It’s amazing what celebrities will do when their careers are on a downslide, but we didn’t think that Janet was this desperate,” said Amanda Schinke, PETA spokeswoman in a statement.
“Surely she knows enough about suffering and unjustified death to recognize that both occur in the production of a fur coat,” she added.
Glamour girl Pamela Anderson said that she is ‘disappointed’ by Janet Jackson’s move to sign up as the new face of a fur firm. She went on to call the singer “greedy” for backtracking on animal rights issues.
“It’s disappointing,” Anderson said.
“She has spoken out against fur before. I don’t know why some people stop listening to their heart. I guess some people get greedy, but it’s sad,” the Daily Star quoted her as telling Out magazine.
Jackson’s ads, shot by acclaimed photographer Rocco Laspata, will feature in top glossies such as Vanity Fair, Vogue and Harper’s Bazaar, as well as on billboards above Times Square in NYC.
With this Blackglama campaign, Jackson will be following in the footsteps of a number of other celebrities on the Blackglama roster: Sophia Loren, Diana Ross, Audrey Hepburn, Elizabeth Hurley and Liza Minnelli.
Is Jackson frazzled by all this? I wouldn’t think so, if her statement is any indication:
What makes a legend, to me, is someone who has made a major mark on the world that lasts forever. Not just with their art, but for example, Elizabeth Taylor is a legendary actor, but [there is] also her humanitarian efforts, working with AIDS and AIDS research. That, to me, is what really makes someone a legend. I have too much to accomplish to consider myself a legend.
Then again, she hasn’t yet replied to PETA…
Related post(s):
Elizabeth Hurley Creates Ripple Posing in Fur for Blackglama
July 24, 2010 · Filed under Beach/Swim Wear, Beauty, Lifestyle, Magazines
“Ohio, You May Have Lost a ‘King’ but You Just Gained a Queen”.
This is what an ad in tomorrow’s The Columbus Dispatch will carry. And that would be because LeAngela Davis, a Hooters Girl from Columbus, was crowned Miss Hooters International 2010 during the 14th Annual Hooters International Swimsuit Pageant earlier this month.
LeAngela, the first African American to win the Miss Hooters International competition. She was selected from 100 Hooters Girl contestants who traveled from all over the world to represent Hooters’ 455 locations in 29 countries.
Besides the coveted title, LeAngela also won $50,000 and will be the face of Hooters for the next 12 months.
Her future plans include representing Hooters at the Jimmy V Celebrity Golf Classic in Raleigh, NC, a trip to Iraq and Kuwait to visit troops during Hooters Let Freedom Wing Tour and photo shoots for Hooters Calendar and Magazine.
“LeAngela has been an exemplary Hooters Girl since she began her career 4 years ago,” said Mike McNeil the VP of Marketing for Hooters of America.
“She is beautiful, intelligent, graceful, incredibly photogenic and a joy to work with for our many national marketing projects. She is going to make a terrific spokesperson for the 17,000 Hooters Girls worldwide and our 455 Hooters Restaurants.”
A Hooters Girl of 4 years, LeAngela has already been featured in the Hooters Calendar, Hooters Magazine, Billboards, TV Commercials and 2 Hooters Dream Girl TV shows.
SOURCE Hooters of America, Inc.
July 23, 2010 · Filed under F & B, Music
As they say, love her or hate her, but you can’t ignore her – Lady Gaga. Especially not if you’re a tea lover, because the glamorous rock celebrity will soon be promoting the British tea brand Twinings, if there’s any truth behind the buzz.
It’s no secret that the 24-year-old star is a tea lover; she’s been known to request the stimulant during interviews, and a number of photos of her posing with tea cups have been circulating for a while.
“Her management have received a load of offers from major tea companies but Twinings are the front-runners,” UK’s newspaper The Sun quoted a source as saying.
“They want to launch a new tea with her face on it and discussions are taking place at the top level. Names like The Taste Of Gaga are being batted about. The idea is to have tasting sessions in which she would participate.”
The source added that the tasters are planning a new tea with an oriental flavor aimed at the younger generation.
There could even be a flavor named Lady Gaga…
Read more about Lady Gaga:
The Relationship Between Celebrities and Fashion Brands
Lady Gaga Launches Signature Headphones with Monster
July 15, 2010 · Filed under Apparel, Fashion & Makeup, TV
The Hills celebrity Audrina Patridge apparently is the right fit for Bongo apparel, which includes the junior brand featuring body hugging jeans, jackets and other lifestyle-related categories.
To support the launch this Fall at Sears and Kmart, Iconix Brand Group enlisted the 25-year-old reality star to be ‘heavily’ integrated into the marketing campaign.
The campaign will debut this September in glossies such as Teen Vogue, Seventeen and Cosmopolitan, in stores, throughout Sears and Kmart marketing collaterals, outdoor and online at bongo.com.
“I am thrilled to be working with Bongo as the brand is being re-launched at Sears and Kmart this fall,” said Patridge.
“Generations of women, including my mom and sisters, have loved this iconic brand, and it’s exciting to be a part of something that is so classically cool, American,” she added.
Dari Marder, chief marketing officer, Iconix, said: “In keeping with its young, hot-in-Hollywood history of spokespeople, Audrina was a natural fit for the Bongo brand.”
“She lives that glamorous, adventurous lifestyle that our Bongo customers are fascinated with. And, it doesn’t hurt that she looks amazing in our jeans.”
Apparently, for Patridge, the photo shoot was ‘more challenging than expected’.
“I’ve never done anything like this,” she told People magazine. “Tony Duran shoots supermodels so he had me jumping through the air and just letting loose and not worrying about posing.”
That should suit Audrina’s style!
Check out more stories and hot photos of Audrina Patridge:
Audrina Patridge, Peta Angel
Audrina Patridge Looks Divine in the Right Denim
Audrina Patridge Dons the Face of Divine Rights of Denim
July 14, 2010 · Filed under Beach/Swim Wear
International supermodel Elyse Taylor is the new brand ambassador to be featured in the marketing and consumer advertising efforts for O’Neill Girls through 2011, appearing in creative campaigns and will co-design Limited Edition swimwear as well.
As part of the collaboration, O’Neill Girls will also be unveiling an exclusive swimwear collection, Elyse Taylor for O’Neill, next year.
Taylor has worked with high fashion brands including Victoria’s Secret, and appeared on runways for Marc Jacobs, Alberta Ferretti, Dolce & Gabbana, and Roberto Cavalli.
Imagery from O’Neill’s Spring 2011 photo shoot, shot on location in the Virgin Islands by Kyle Alexander, will debut at the Miami Swim Tradeshow this weekend.
“We are thrilled to be partnering with someone as talented, creative and down to earth as Elyse,” said Cedar Carter, marketing director for O’Neill Girls.
“She’s a laid back beach girl who also has a lot of energy and style. She not only embodies the O’Neill Girls lifestyle, but also loves fashion and design, and has walked the runways for many of our girls’ favorite brands. She is a wonderful addition to our team.”
“Growing up along the coast, the water and the beach were always part of my life, so it’s great to work with a brand that represents so many of my passions,” Taylor said.
“I’m really looking forward to collaborating with the design teams, drawing inspiration from O’Neill’s California roots and my own experiences traveling around the world.”
Scheduled for release in 2011 at specialty retailers and boutiques, Elyse Taylor for O’Neill will complement the brand’s 2011 lifestyle collections that merge 1970’s retro surf styling with indie culture and ethnic influences.
SOURCE O’Neill
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