Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for Apparel
June 30, 2011 · Filed under Apparel, Fashion Line
Grammy-winner and rock ‘n’ roll icon Madonna and her daughter Lola have launched a Fall 2011 campaign for their junior brand Material Girl featuring “forever it” British celebrity Kelly Osbourne in NYC’s hottest spots.
Material Girl is a newly created, fast-fashion junior collection that will launch exclusively in approximately 200 Macy’s stores and online at macys.com in August 2010 for the back-to-school season.
The multi-media marketing drive titled MG + NYC will hit September issues of fashion and lifestyle magazines such as PEOPLE StyleWatch, Nylon, Seventeen, Teen Vogue and Cosmopolitan.
“We have both enjoyed working with Kelly and are thrilled to have her on board for the launch of the Fall 2011 collection,” said Madonna and her daughter Lola.
“I’m really enjoying being the face of Material Girl. I love being part of a brand for girls and having the opportunity to work with Lola who has an amazing fashion instinct. Added to that is the fact that Madonna has been a big influence on my style over the years,” said Osbourne, 26.
Osbourne has been photographed for a series of print ads in NYC’s Times Square, Rockefeller Plaza, Soho, the West Village, Little Italy and Chinatown.
The background includes the Empire State Building, as well as a more playful feel with Osbourne on top of a double-decker tourist bus riding down Fifth Avenue.
SOURCE Iconix Brand Group
June 8, 2011 · Filed under Apparel
The royal wedding – and the royal honeymoon – may have been long over, but some offshoots of them may just be beginning… such as Pippa Middleton coming into enough limelight for Hudson Jeans to rope the 27-year-old in as a brand spokesperson.
Well, it’s just a buzz at this stage, but a fast developing one at that.
British newspaper Daily Mail said “the firm is very keen to bag Pippa.” The younger sister of the Duchess of Cambridge has been seen in skinny Hudson jeans more often than once.
If Pippa does get the job, she will be replacing Mick Jagger’s daughter, Georgia May Jagger.
Check out Georgia’s Hudson Jeans ad here.
Who do you will better fit the role?
May 24, 2011 · Filed under Apparel, Sports
Celebrity American boxer and current WBA World Super Middleweight champion Andre Ward has signed up a multi-year equipment and apparel contract with fight sports and fitness brand Everlast.
Ward, gold medalist at the 2004 Olympic Games in Athens, will exclusively train with Everlast equipment and apparel, as well as play a feature role in marketing campaigns.
“Andre Ward is the perfect brand ambassador for Everlast,” said Matt Cowan, VP of Marketing and Products for Everlast. “He is a champion in every sense of the word. Ward had a near perfect amateur record, won an Olympic gold medal for his country and now holds a world title along with an undefeated professional record.”
“Becoming part of the Everlast family has been a goal of mine since I began boxing at the age of 10,” said the boxer, who is 27 now.
“Everlast has always been supportive of me throughout my career, and to now partner with the most trusted brand in boxing is truly an honor. I look forward to becoming one of the faces of Everlast and continuing in the tradition of champions for the brand,” he added.
SOURCE Everlast Worldwide
February 23, 2011 · Filed under Apparel, Beauty, Fashion & Makeup, Jewelry, Lifestyle
This prom season DressGoddess is introducing the ultimate one-of-a-kind prom dress for Prom 2011: The $13,997 Prom Dress. The world’s most expensive prom dress to date.
The $13,997 Prom Dress, exclusively available only at DressGoddess, is designed by renowned prom fashion designer La Femme and customized by DressGoddess with an assortment of genuine diamonds valued at more than $13,000 and hand sewn throughout the bodice of the prom dress.
One of the hottest prom dresses for 2011, the $13,997 Prom Dress is inspired by the new La Femme 15987.
“We have been selling prom dresses since 1969. Starting in January of each year, our customers search for the most unique prom dress ever created,” said Jon Liney, president of DressGoddess.
“The $13,997 Prom Dress delivers exactly this…exclusive one of a kind extravagance. Victoria’s Secret has their $2,000,000 Bra and now DressGoddess has the $13,997 Prom Dress.”
Since typical prom dresses range in price from $200 to $800, DressGodddess offers customers the original La Femme 15987 design for $398.
“La Femme’s original creation is just as beautiful and more economical,” added Jon Liney of DressGoddess. “This is how to purchase the $13,997 Prom Dress for less.”
Available in sizes 00 thru 12, this classic sequined gown with a sweetheart neckline and high slit epitomizes striking Hollywood glamour. The gorgeous silver form fitting La Femme evening dress ensures a memorable entrance and exit at any prom.
The $13,997 Prom Dress as well as the $398 La Femme 15987 will be available for purchase in early March 2011.
SOURCE DressGoddess.com
February 7, 2011 · Filed under Apparel
US reality television celebrity and actress Audrina Patridge is flaunting her flawless curves and made-for-bikini body in sultry new adverts for Bongo clothing.
The Hills reality show star is the new face of Bongo, which features clothing, swimwear, footwear and accessories… perfect for casual beachwear.
“I am thrilled for my second season as the Bongo girl!” said Patridge.
“It has been a wonderful partnership and I really love the product. I wear the jeans and tops constantly and can’t wait for spring to wear the bikinis,” she added.
“She is a true Bongo girl through and through,” said Dari Marder, Bongo’s chief marketing officer.
The 25-year-old cutie will soon star in her own VH1 reality TV show (set to air in April), and makes sure her body will be easy on the spectators by doing Pilates, runs, boxing and strength trains.
MORE photos of Audrina Patridge in Bongo:
Feel free to click and zoom her up. She won’t bite… unfortunately.
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AND some BEHIND THE SCENES shots
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Photo courtesy: Bongo
STILL MORE on Audrina and hot photos:
Audrina Patridge, Peta Angel
Audrina Patridge Looks Divine in the Right Denim
Audrina Patridge Dons the Face of Divine Rights of Denim
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