Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for Apparel
July 25, 2008 · Filed under Apparel
“The O.C.” hottie Rachel Bilson proves her versatility–actor, designer and now model for her own line Edie Rose for DKNY Jeans.
The chic ad for Bilson’s 15-piece sportswear is shot against a New York backdrop and the “Jumper” actress appears along with models, Fabienne Vanderhaeghen, Regina Feoktistova and Giedre Dukaskaitein. Edie Rose for DKNY features mainly button-down tops, sweaters, jackets, T-shirts, dresses and straight leg and skinny leg jeans.
The 26-year-old star has apparently lent a very personal touch to the designs, according to Kevin Monogue, president, DKNY Jeans.
“Our customer has a real emotional connection with Rachel, and she’s always on the best-dressed lists, so it seemed like such a win-win for us,” he said. “Rachel has real personal style and she is very involved in every step. You can really see that in the collection.”
The ads will run in Teen Vogue and Cosmogirl magazines in time for back-to-school, and will be sold at high-end stores including Macy’s and Dillard’s.
MORE on Rachel Bilson and MORE pictures HERE:
Rachel Bilson to Design Jeans for DKNY
July 25, 2008 · Filed under Apparel
Multi-platinum, award winning recording artist and actor, Jesse McCartney will be featured in Bongo jeans advertising campaigns this fall.
The 21-year-old pop/R&B star is shown surrounded by the “Fab Five Fit” girls wearing the five-pocket denim, with the labels Feisty, Fearless, Fabulous, Flirty and Fierce. The models also showcase Bongo footwear, sportswear, accessories and handbags in addition to the jeans.
“There’s nothing better than a girl in a T-shirt and jeans so the Bongo shoot was a dream come true for me,” said McCartney.
McCartney currently has the No. 1 radio hit at Top 40 with his song, “Leavin,” which has claimed sales of nearly one million digital singles on iTunes.
To date, Bongo has featured Kim Kardashian, Nicole Richie, Kristin Cavallari and Rachel Bilson as their spokeswomen, but according to Dari Marder, Chief Marketing Officer, Bongo, “This season, we made a departure from the usual “It” girl in our Bongo campaign and instead chose to feature one of music’s hottest stars and the “It” guy who currently has the No 1 song at Top 40 radio, Jesse McCartney.”
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Kim Kardashian’s Curves Say It All for Bongo
July 24, 2008 · Filed under Apparel
High School Musical star Vanessa Hudgens will front Sear’s new back-to-school campaign with the theme ‘Don’t Just Go Back. Arrive.’
The creative theme designed to appeal to teens was shot by Grammy award-winning director director Joseph Kahn for the TV, online and print media.
“I like to make a fashion statement by changing up my look with different styles,” said 19-year-old Hudgens. “Sears is a great place for those heading back to school this year because you can find an entire wardrobe of fun ‘looks’ to suit any mood or fashion sense. Plus, since the clothes are so affordable, you can easily switch styles and really get noticed when you arrive back at school.”
Hudgens began performing at an early age, appearing in musicals starting at age eight, and moved with her family to Los Angeles after winning an audition for a commercial. She landed roles many TV roles, but it is her role as the shy, intelligent student Gabriella Montez in the Disney Channel film series High School Musical that has brought her fame and success.
[Click to View Full Size]
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Vanessa Hudgens is the Red Hot Face of Marc Ecko
July 22, 2008 · Filed under Apparel, Athletic Gear
Israel-born globetrotting swimsuit fashion model Bar Refaeli will be featured in a Hurley International advertising campaign for their next spring’s lineup of sporting bikinis, sheer T’s and denim shorts.
The 23-year-old is expected bring her experience, enthusiasm and charisma to the Nike-owned brand, as well as star for the Young Contemporary collection, created for young women to integrate Hurley into their wardrobe with her own personal style.
Shot in Brazil by David Mushegain, images from Bar’s first campaign for Young Contemporary apparel and swim collections will debut in October in Elle, Nylon and other fashion magazines. Bar will also appear in the brand’s spring 2009 runway show in Los Angeles later this year.
“Hurley does everything with a lot of genuine heart,” said Bar Refali, who’s been dating Hollywood star Leonardo DiCaprio for about two years now. “And I love that Hurley’s beach culture lifestyle incorporates fashion and makes it look and feel sexy and effortless. Every time I travel, I pack their pieces so I have the Hurley culture with me wherever I go.”
“Anyone can hire a model,” said Lyndsey Roach, Hurley’s VP, marketing. “We wanted to do something different (for Young Contemporary). She lives this lifestyle.”
[Click to View]
MORE on Bar Refaeli(AND pictures) at:
Bar Refaeli is the Spring/Summer Face of Accessorize
July 17, 2008 · Filed under Apparel
Hip hop fashion icon and Baby Phat founder Kimora Lee Simmons has teamed up with JCPenney to launch her juniors brand Fabulosity.
The exclusive back-to-school line will reflect Baby Phat’s trend in styling, but will be priced much lower, between $29 to $109 (as compared to Baby Phat’s $30-$200 range). The sportswear line features tees, knit tops and sweaters, jeans, skirts and dresses as well as hoodies, jackets and outerwear. Speculation is in the offing that the line will expand to include a full-lifestyle collection, with shoes, accessories, handbags, and a home collection.
“The Fabulosity girl is fun, fashionable and chic, but she doesn’t want to spend her last penny on something to wear. This collection is fashionable, but also affordable. The days of spending tons on clothes are gone — I mean, I still do it, but young girls can’t,” said Simmons.
“I really demand that all my divas look fabulous,” Simmons told the crowd at an event held at a club in Manhattan to introduce her clothing line with a fashion show.
Simmons, 33, has been known as a model, author, as well as an occasional actress. She became CEO of Baby Phat after her ex-husband Russell Simmons stepped down in September 2007. She gained fame and attention for a nude poster she did for PETA in January 2008: [CLICK to View Full Image]
July 8, 2008 · Filed under Apparel
Konquest and Key Closet collection by Michael Hong recently unveiled their new $10,000 Jeans, with more than 1,000 Tiffany-set Swarovski crystals on each pair, plus hand-drawn designs and one-carat diamonds on each back pocket to a celebrity studded Summer Splash Runway Show at BOULEVARD3 in Los Angeles.
The red carpet sizzled with such celebs as Se7en — the Korean pop sensation, Texas Battle (”The Bold and The Beautiful”), model Christi Shaka, Tatyana Ali, Natalie Zea, Darin Brooks and Cedric Sanders; all of which just went on to prove the groundbreaking jeans had already created a niche market among top celebrities in the fashion and music industries.
“We are extremely proud of our $10,000 Jeans,” says Key Closet founder Michael Hong. “Our design team has created a true work of art that will appeal to those who create trends rather than follow them.”
Made in the USA of 100% handcrafted denim, the $10,000 Jeans feature an exclusive premium wash and grinding, along with an impeccable fit designed to showcase the unique and extraordinary detailing. The graphics are accented with foil and hand spray paint to enhance the glamour. The back buttons are made of white gold to compliment the one-karat diamond set into each pocket. Each pair of jeans is hand-threaded according to the style of the artist who designed them, and that alone is a two-day process due to the intricate work involved.
Thirty percent of the profits from the sale of the $10,000 Jeans will be donated to help build a primary schools for children in Kampala, Uganda.
More pics: [Click to View]
July 8, 2008 · Filed under Apparel
Snowboard and skateboard champ Shaun White has collaborated with retailer Target to launch his 90-days-only clothing line called “Shaun White for Target.”
“Clothes my friends can wear,” is how Shaun, 21, is describing is collection, which mainly features a full range of apparel including denim, shorts, woven tops, hooded sweatshirts and graphic tees. The line, designed by Shaun alongside his brother Jesse to reflect their love for skateboarding, music, art, and travel, will hit Target stores on July 28.
Nicknamed the “Flying Tomato” for his mop of red hair, Shaun won a gold medal at the 2006 Winter Olympics for snowboarding.
“Target is a great company that has been supporting me for almost six years. Having the opportunity to create an original line with them is a natural progression of our relationship and something that I was extremely stoked to do. The fact that I was able to work with my brother just made it even sweeter,” he said.
The affordable apparel collection has prices ranging from $10 for boy’s graphic tees to about $30 for young men’s skinny-fit denim jeans.
July 3, 2008 · Filed under Apparel
Knoxville-based Goody’s announced that it will soon launch Ashley Judd’s “Ashley Judd Plus”, a new line of clothing for plus-sized women.
Goody’s is also the exclusive dealer for Ashley Judd’s current collection, in the market since September 2007. The new line, which will be available in 150 Goody’s stores next month, consists of classic denim, organic and knit tees and sweaters, and career casual mix-and-match pieces including blazers, blouses, skirts, cardigan sets and trousers.
“We are delighted to continue our excellent partnership with Ashley Judd by expanding her offering with the Ashley Judd Plus Line,” said Paul White, Goody’s CEO. “Our customers have warmly received the Ashley Judd collection, and the brand has become a key part of Goody’s merchandise selection.”
A portion of sales from the Ashley Judd collection help support Goody’s Good Deeds for Good Schools, a program that awards half a million dollars in grants to kindergarten through 12th grades.
Judd, 40, will appear in two movies this year — multi-starrer ‘Crossing Over’ and ‘Helen’, in which she plays a professor who is forced to come to terms with her clinical depression.
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Ashley Judd Fronts New Fragrance from American Beauty
July 2, 2008 · Filed under Apparel, Footwear
Rapper Soulja Boy has teamed up with Dallas apparel company Yums Shoes to create his own clothing line and Yums “Block Star” sneakers.
The 17-year-old “Crank That” singer will have brand of sneakers and clothing to go along with the release of his upcoming album for Interscope.
The hip hop artist will actively market Yums “Block Star” sneakers, which will have emblazoned graffiti art on the soles, reportedly designed along with graffiti artist and designer Tex. The marketing is expected to go on five special webisodes as well as on his official Web site. The collection is expected to launch at the Magic trade show in fall.
“The Soulja boy exclusive shoe will be released in the fall along with my album,” said Soulja Boy. “The Soulja Boy cartoon will also be released in the fall, so there’s three things to look out for.”
Soulja Boy’s sophomore album “iSouljaBoy” is expected to feature contributions from Polow Da Don, Bow Wow and Sean Kingston.
His debut last year “Soulja Boy Tell’em,” sold nearly a million copies in the US.
June 25, 2008 · Filed under Apparel
Ford, Tom Ford, will be dressing Bond, James Bond in ‘Quantum of Solace’.
LA Times has reported that Ford confirmed the news yesterday in Italy, where the former creative director of Gucci and YSL is opening a new menswear store in Milan’s ‘Golden Triangle’ shopping district.
“It’s a terrific representation for us,” said Ford. “A lot of people think if you wear conservative clothing your life is dull and uninteresting. But James Bond is this character who is sophisticated yet he sleeps with three girls at once and (has a car) with parachutes coming out of it. His life is very interesting, so I thought it was a good fit.”
Ford teamed up with the film’s costume designer, Louise Frogley, to create made-to-measure suits, shirts, knitwear, ties and his own take on 007’s signature tuxedo, in navy blue.
“We made about 420 pieces for 11 costume changes,” Ford said. “For each scene we made three suits that were perfect, three suits that were bloodied and blown up, three suits that were bloodied, blown up and had been in a pool — and then we had to make most of those different permutations for the stunt men as well.”
“He (Craig) is the best Bond since Sean Connery. He’s a terrific guy to dress and he’s pretty powerful with what he wears,” Ford, 46, added.
So was it a challenge to dress up Daniel Craig as Bond? Apparently it was not.
“Their tastes are very similar,” Ford commented. “Daniel knows himself really well and he likes to keep it very, very, very, very simple. For example, it’s hard to get him to wear diamond studs with a tuxedo. He prefers buttons.”
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Daniel Craig Dresses to Kill
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