Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
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February 22, 2011 · Filed under Beauty, Cosmetics, Movies
Harry Potter star Emma Watson has been announced as the new spokesperson for French beauty brand Lancome.
The forever-fresh looking 20-year-old beauty says she’s excited and can’t wait to start shooting.
Apparently she doesn’t wear a lot of make-up… (but when you’re Emma Watson, I guess you just don’t have to!) “Although I don’t wear much make-up, I’m a big fan of Lancome products, especially their mascara,” Watson said.
Renowned celebrity photographer Mario Testino will be behind the camera to shoot Emma for print adverts. The word is that she will appear in TV commercials as well.
SOURCE Elle UK
Related stories and more photos of Emma Watson:
Emma Watson Goes Brown
Trench Coats, Plaid Bags, Cool Boys and Emma Watson
Emma Watson Face of Burberry, Shoots for ‘Crash’
Enchanting Emma Takes On Chanel Concoction
Emma Watson: The Next Chanel Girl?
February 6, 2011 · Filed under Beauty
Chelsea Brooke, a 20-year-old brunette from Baton Rouge, Louisiana, has been named Girls Gone Wild’s “Hottest Girl in America”.
The year-long, nationwide search was captured for the HDNet reality TV series, “Girls Gone Wild Presents: Search for the Hottest Girl in America.”
Chelsea was chosen over thousands of contestants who submitted photos and video to GirlsGoneWild.com. Fans were invited to review the submissions and vote for their favorite girls and the votes were tallied, leading to Chelsea’s win.
“I think it was a tough choice for the fans, but they always make the right decision,” said Girls Gone Wild CEO Joe Francis. “Chelsea is amazing. She’s beautiful, she’s smart, and she’s got a great personality. She’s everything we were looking for to represent the Girls Gone Wild brand.”
“I can’t wait to tell all my friends and family,” said a surprised and excited Chelsea. “I want to say thank you to all my friends and the fans who voted for me.”
Girls Gone Wild met Chelsea when she auditioned for Girls Gone Wild Magazine, and invited GGW camera crews to New Orleans to help her celebrate Mardi Gras.
She appeared on the magazine’s August 2010 cover, and will grace the cover of Girls Gone Wild Magazine’s September issue, which hits newsstands on August 18.
Brooke, an accomplished dancer, recently relocated to Los Angeles to pursue an acting career. She has appeared on “NCIS Los Angeles” and has landed roles in three major movies.
Chelsea will make a series of live radio and TV appearances, and tour the country as representative for Girls Gone Wild brand.
SOURCE Girls Gone Wild
February 4, 2011 · Filed under Accessories, Beauty, Fashion & Makeup, Lifestyle
Celebrity music icon, actress and designer Jennifer Lopez, ‘the ultimate modern goddess’, is now the first-ever global ambassador for Gillette Venus.
The Venus Goddess “will inspire women around the world to ‘reveal the goddess in you,’ which means feeling their most confident, powerful and beautiful, inside and out,” said a statement from Gillette Venus.
Lopez – and her amazing legs – will star in all elements of brand’s 2011 holistic marketing campaign, supporting the total brand portfolio that includes TV and print advertising, public relations, digital, social media and in-store communications.
The campaign also includes Jennifer’s exclusive remake of the iconic Venus song, plus the launch of a new philanthropic effort dedicated to empowering women through education: the Venus Goddess Fund for Education.
Lopez said:
“The Venus brand empowers women and speaks to the ‘goddess’ in every one of us,”
“Every woman is a goddess in her own right when we let our best feminine self shine through. Venus keeps my legs looking beautiful, giving me the confidence to feel just like a goddess.”
“Jennifer shared much of her personal experience as part of this campaign, and she’s every bit a goddess relaxing at home with her children, or performing on-stage, showing off those rock star legs,” said Sonia Fife, General Manager, Global Venus, P&G Beauty.
Lopez added:
“Music is one of my great passions, so being able to record a remake of the iconic Venus song was a really special part of this campaign. I love that I could express my own passion and creativity, and hopefully inspire other women to do the same…whatever it is they love doing.”
SOURCE Gillette Venus
MORE on Jennifer Lopez:
Jennifer Lopez Out with Her New Women’s Perfume
Jennifer Lopez Into Men’s Fragrance
Jennifer Lopez to Launch Own Exercise Clothing
December 4, 2009 · Filed under Beauty, Cosmetics
Acclaimed beauty brand Lancôme has just announced that Oscar-winning celebrity Julia Roberts is its latest international spokesperson.
“By her remarkable personality and career, Julia Roberts is an emblematic woman of her time,” said Youcef Nabi, president of Lancôme International.
“Her exceptional talent, her radiance and her strong commitments perfectly echo Lancôme’s values. We are convinced she will embody the brand in the most sublime way possible,” Nabi added.
Roberts, 42, will be seen in 2010 in Eat, Pray, Love, in which she stars as Elizabeth Gilbert opposite James Franco as well as in the multi-starrer Valentine’s Day, directed by Garry Marshall, who also directed Roberts in Pretty Woman (1990).
How well do you think Julia Roberts with some of the other Lancôme faces featured in Celebrity Brands? Check them out:
Anne Hathaway Gives a ‘Magnifique’ Performance
Arlenis Sosa: Lancôme’s Latest Lure
Uma Thurman Sues Lancôme
Lancôme Signs On Juliette Binoche & Laura Morante
Clive Owen: Now the Evergreen Brooder
Kate Winslet is Celebrity Spokesperson for Lancome
October 12, 2009 · Filed under Beauty, Hair Care
Star of HBO’s Entourage, Emmanuelle Chriqui will help Braun launch a women’s movement for well-groomed men, called the “bodycruZade”, the world’s first all-in-one body groomer featuring Gillette Fusion shaving technology.
Just how would Chriqui help a campaign for grooming for men?
Recent Gillette surveys on male body grooming revealed that only one-third of men age 24-34 shave, wax or trim below the neck but that 57 percent of men would change their body grooming habits if they received a negative reaction from their sexual partner.
The survey also said that 63 per cent of American women are turned on by a well groomed chest. Okay, I can take it. And 69 per cent said one of the best reasons to bodygroom is to appear more attractive to a potential partner. And over 50 per cent said they felt most comfortable seeking body grooming advice from their significant other.
Chriqui, 32, will feature in an online video introducing the bodycruZade movement. Also, the Braun bodycruZade Web site features a customizable video that allows women to send a message to their favorite guy praising his body grooming habits to reinforce the positive reactions a well-groomed man receives when he grooms below the neck.
Last word from Emmanuelle? She’s asking women to check out bodycruZade.com.
Sounds like fun. Zoom in on this product line image from bodycruZade:
Source BRAUN
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