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January 12, 2012 · Filed under F & B, TV
Golden Globe nominee Sofia Vergara is set to star in the new Diet Pepsi TV campaign, premiering at the awards show this Sunday.
Diet Pepsi and actress Sofia Vergara come back together again with a new marketing campaign that continues to demonstrate that
“Nothing Refreshes Like a Diet Pepsi” is the new marketing line that Modern Family star Vergara will pitch in the new TV commercial that will debut on the 69th annual Golden Globes awards on January 15.
In the new spot, Vergara, 39, uses her wit and charm to dance her way past a cast of suitors in a sultry Miami nightclub to get to a refreshing can of Diet Pepsi.
Vergara, who got her break in a Latin American Pepsi commercial years ago, continues her role with the brand as the face of Diet Pepsi for the second year running.
“I love our new Diet Pepsi campaign. It is amazing, this commercial is 100 percent fun. I had a blast dancing and enjoying great music in great company, all in a cool night club, fue lo maximo! I can’t wait for audiences to see it,” said Vergara.
SOURCE PepsiCo
MORE on Sofia Vergara:
Vergara, Butler Approve Moet & Chandon Champagne
Sofia by Sofia Vergara for Kmart Launched
Sofia Vergara New Face of COVERGIRL
Sofia Vergara, Kmart Team Up for New Fashion Line
June 18, 2009 · Filed under F & B, F & B
Wanna team up with KFC’s Colonel Harland Sanders? Here’s how — Kentucky Grilled Chicken is looking for a new face to promote its new grilled recipe, and to promote it, KFC has joined forces with MySpace to discover who in the wide world is the ultimate KFC Grilled Chicken (KGC) fan.
To get to pose alongside the colonel, all you got to do is submit a video that shows why you think you’re the greatest KGC fan at myspace.com/unthinkfc. Besides the honor of posing for KFC, you also get a lifetime supply of grilled chicken (estimated value: $13,000 in gift checks).
“For decades, our founder Colonel Sanders has been the face of our world famous fried chicken,” said Javier Benito, executive vice president of marketing and food innovation for KFC.
“With the launch of our second secret recipe, we’re encouraging all chicken lovers, grilled and fried, to showcase why they are the ultimate KGC fan and should be the new face of Kentucky Grilled Chicken.”
The finalists will be announced on July 25, and the world will start voting on the brand’s new KGC ambassador on August 1.
Give it a shot, guys. Don’t be… ahem, chicken!
May 8, 2009 · Filed under F & B
London “It” girl, rather soon-to-be-supermodel, Agyness Deyn has yet another high end campaign -she’d soon be seen in ads for a leading Austrian mineral water.
Agyness Deyn then (about a year ago) and now
Well, mineral water may not quite flow in line Deyn’s personality — sometimes called quirky — but what the heck, Claudia Schiffer and Cindy Crawford have done ads for the same company.
The ad above shows Agyness, 26, creating some sort of a fountain, almost like tossing champagne with the mineral water.
The platinum haired model, who’s been hailed as the fashion industry’s next supermodel, was chosen by the Austrian company because, according to the bosses, she’s “glamourous, full of energy and a real character – but not over the top.”
See more pictures of Agyness here:
Agyness Deyn Replaces Jolie for Shiseido
Agyness Deyn is the “Ma Dame” Face of Jean Paul Gaultier
Gold Gets the Agyness Deyn Look
December 20, 2008 · Filed under F & B
People can now access racy images of actress-model Kelly Brook by scanning a 2-D QR bar code on every can of Pepsi Max.
The beverages giant is the first brand to launch the Quick Response (QR) technology — a new kind of two dimensional barcode from Japan, which lets access to Kelly’s images from their mobile phones — allowing Pepsi MAX lovers to link directly to the Internet from their phones.
“As the public becomes more familiar with the codes, we will be looking to create further opportunities for utilizing them in talking to our consumers,” Pepsi Max stated recently. Its obviously the company’s idea to “give something back – to engage and excite – its consumers.”
“QR technology really is the future – it’s a great way of getting games, comedy, images and virals from Pepsi Max on your mobile – any time anywhere,” said Brook, 29. “I had great fun on the set of this shoot – it’s a new look for me and quite a departure from my normal classic retro style.”
“I really loved some of these crazy futuristic outfits though – and wanted to take them home!” she added.
More photos of Kelly Brook on Pepsi Max’s QR:
Related Post(s):
Kelly Brook to Launch Luxury Perfume
Kelly Brook Launches Lingerie Line
Kelly Brook :: New Look Swimwear
Kelly Brook: Can You Flirt?
October 27, 2008 · Filed under F & B, Movies
Ukrainian-born model and actress Olga Kurylenko is set to appear in a number of brewer Heineken TV commercials and print ads.
Kurylenko, who plays mysterious agent Camille in upcoming James Bond movie Quantum of Solace, will star in campaigns to be aired in over 40 countries. The ads will feature sets and scenes from the 22nd Bond edition due for release in the UK this Friday and in the US on November 14.
“I am delighted to support Heineken’s global Quantum of Solace marketing campaign,” said Kurylenko in a press release. “Heineken has done a great job in making James Bond, Camille and the world of Bond connect with their iconic international brand.”
The 28-year-old star, who received the certificate of excellence award at the 2006 Brooklyn International Film Festival for her performance in L’Annulaire, has gone on record that she loved stripping in front of her co-star Daniel Craig.
Come to think of it, that’s pretty cool, but is she going to strip for us in Heineken adverts? Worth waiting and watching.
Meanwhile, more of Olga here:
[Click to Enlarge]
Related post(s):
Olga Kurylenko: Newest Bond Babe
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