First lady of France Carla Bruni, wife of President Nicolas Sarkozy, has signed up to add a touch of class to the Cornish company’s savoury treats of bakes, pastries and spicy tortilla wraps.
The former supermodel and singer will be featured in a commercial where she’s driving down the A34 and she wants a Ploughman’s Roll and Buffet Bar–no matter what. She pulls into a convenience store at a gas station and tears the wrapper off a Bar and hogs it like there’s no tomorrow.
Check out the commercial to see what she does when a staff member approaches… or ask me The commercial closes with the line, ‘Imagine Smearing a Cheese and Onion Slice Across Carla Bruni’s Bum’.
“Whenever Nicolas and I travel to meet foreign heads of state, I always ensure ze fridge on our official plane is stocked with at least two dozen Mexican Spicy Chicken Pasties. I eat zem cold,” said Bruni. She added: “I have to admit zat when I attended ze official banquet at Buckingham Palace I could not finish my dinner because I had spent all afternoon is ze bath with a copy of TV Quick and an enormous pile of scotch eggs.”
Meanwhile what’s this I hear about Bruni replacing Coleen McLoughlin as the ambassador for Asda? Especially since McLoughlin’s £3 million-two-year contract with the supermarket ended last month.
The February issue of Teen Vogue will feature R’n'B singer Rihanna sporting a milk mustache and encouraging teens to drink three glasses of lowfat milk every day.
The Umbrella singer is pictured in a short dress on a sofa in the ad with the tag line “Drink it in.“
The Barbados-born star, 19, was recently crowned sexiest female musician by lingerie company Victoria’s Secret.
Pepsi will feature US pop star Justin Timberlake in a “stunt-filled extravaganza” commercial set to air during the Superbowl XLII on February 3 in Glendale, Arizona.
According to sources, Timberlake has been shot doing a number of stunts such as high flying and low rolling for the spot created by BBDO NY. The commercial is expected to demonstrate how “Pepsi Stuff” brings people, music, merchandise and apparel closer.
In other words, beginning February 1, Pepsi consumers can redeem Pepsi points for prizes including DRM-free MP3 music downloads, electronics and apparel, as well as enter a daily sweepstakes for free tickets to the Super Bowl, the MLB All-Star game and the Daytona 500 and cash.
“Justin Timberlake is one of the biggest stars in the world, what better way to launch our biggest promotion ever than with him on the Super Bowl,” said Cie Nicholson, SVP and chief marketing officer, Pepsi-Cola North America.
This ‘mega’ advertisment is rumored to be Pepsi’s biggest promotion to date.
Cadbury has signed singer Joss Stone to be the new face–and the first non-model–of its famous ‘Flake Girl’ TV ad campaign.
The 20-year-old Devon singer, who has sold more than 10 million albums worldwide, will star in commercials for the crumbly chocolate bar which are scheduled to show in the spring.
Advertisements starring Flake girls began airing in the late 1950s and have featured a string of models, including the 1969 Miss World, Eva Rueber-Staier.
“Joss Stone reflects the Flake girl’s attitude to life, in a fresh take on Flake’s iconic advertising,” a spokesperson from Cadbury said.
Stone’s appointment as the latest Flake girl was revealed in trade magazine The Grocer.
Meanwhile, Stone is also set to hit the charts with a new single ‘Baby, Baby, Baby’ hitting the scene mid January.
Stone is seen trying a Flake bar while in a recording studio, singing the famous “Only the crumbliest, flakiest chocolate” jingle. Watch it here.
Hotel heiress and glamorous socialite Paris Hilton has posed naked in a campaign to launch her luxury sparkling wine ‘Rich Prosecco.’
Paris, 26, wears nothing but a coat of gold paint crawling across California’s Mojave Desert in the ad for her ‘wine in a can.’
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The drink – which comes in original, passion fruit and strawberry flavours – is described as: “The perfect ’starter drink’ for your night or a special pleasure as a reward at the end of the day.”
The “bubbly blonde” drink was launched in Berlin, Germany earlier this week and is expected to be introduced in the US next year.
Fans will recall that Paris already has her own perfume, jewellery range, shoe collection, bag line and has released a pop album and starred in a number of films.
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The commercial closes with the line, ‘Imagine Smearing a Cheese and Onion Slice Across Carla Bruni’s Bum’.
According to sources, Timberlake has been shot doing a number of stunts such as high flying and low rolling for the spot created by BBDO NY. The commercial is expected to demonstrate how “Pepsi Stuff” brings people, music, merchandise and apparel closer.
The 20-year-old Devon singer, who has sold more than 10 million albums worldwide, will star in commercials for the crumbly chocolate bar which are scheduled to show in the spring.
The drink – which comes in original, passion fruit and strawberry flavours – is described as: “The perfect ’starter drink’ for your night or a special pleasure as a reward at the end of the day.”
