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Archive for F & B
October 10, 2009 · Filed under F & B, Movies
The Quantaum of Solace girl Olga Kurylenko has just moved into the A-list, rubbing shoulders with the likes of Jessica Alba, Salma Hayek and Eva Mendes, as Campari’s calendar girl.
The 29-year-old Ukranian hottie is the calendar girl for Campari, the Italian beverage, known as Campari Milan in … well, Milan.
According to Campari chief executive Bob Kunze-Concewitz, Olga was a “natural choice.”
“She has great charm, grace, elegance and sensuality that represents the perfect incarnation of the Campari brand,” he said.
Perhaps. But can she send out the same sensual message as Jessica Alba did, in the 2009 Campari calendar? Compare Alba and Olga… and mix your own concoction. (See pictures of Jessica Alba in the 2009 Campari calendar.)
Pictures of Olga Kurylenko in the 2010 Campari calendar:
Feel free to zoom in on her. She won’t bite… unfortunately.
More on Olga Kurylenko:
Olga Kurylenko in Heineken/Bond Campaign
Olga Kurylenko: Newest Bond Babe
July 10, 2009 · Filed under F & B
Do wine and women mix? Of course, they do, but Eva Longoria Parker is set to further prove it to us by starring in a new TV promotion for Dutch beer brand Heineken Light.
Sources said that in the commercial, two fans are upgraded to courtside seats alongside Longoria at a basketball game, involving her husband Tony Parker’’s team the San Antonio Spurs.
“It’s always nice to get upgraded. I hope sitting next to me is an upgrade!” Parker, 34, was quoted by popular website Contactmusic as saying at the Texas shoot of the commercial.
It would be, for me.
And while you’re here, enjoy some photos of Eva Longoria Parker as she appears in the June 2009 issue of GQ Mexico.
Go ahead and click to zoom in on Eva… she won’t bite. Unfortunately.
More stories and pictures of Eva Longoria Parker:
Eva Longoria Parker’s ‘Green’ Move
Eva Longoria Launches M&M’s Premiums
Eva Longoria Works Up Stylish Sweat
Eva Shoots for Bebe Sport
June 18, 2009 · Filed under F & B, F & B
Wanna team up with KFC’s Colonel Harland Sanders? Here’s how — Kentucky Grilled Chicken is looking for a new face to promote its new grilled recipe, and to promote it, KFC has joined forces with MySpace to discover who in the wide world is the ultimate KFC Grilled Chicken (KGC) fan.
To get to pose alongside the colonel, all you got to do is submit a video that shows why you think you’re the greatest KGC fan at myspace.com/unthinkfc. Besides the honor of posing for KFC, you also get a lifetime supply of grilled chicken (estimated value: $13,000 in gift checks).
“For decades, our founder Colonel Sanders has been the face of our world famous fried chicken,” said Javier Benito, executive vice president of marketing and food innovation for KFC.
“With the launch of our second secret recipe, we’re encouraging all chicken lovers, grilled and fried, to showcase why they are the ultimate KGC fan and should be the new face of Kentucky Grilled Chicken.”
The finalists will be announced on July 25, and the world will start voting on the brand’s new KGC ambassador on August 1.
Give it a shot, guys. Don’t be… ahem, chicken!
March 26, 2009 · Filed under F & B
Hollywood celebrity Scarlett Johansson has signed up to front French champagne Moet & Chandon, the first movie star to showcase the brand.
The introduction was made last night at the “Tribute to Cinema” gala at London’s Big Sky studio.
Moet & Chandon president Frederic Cumenal said: “Scarlett Johansson was the obvious choice as our ambassador because she, like Moet, has a magical story to tell and makes people dream… ”
The print, outdoor and online advertising campaign will start next month and fortify the brand as “the champagne of cinema”.
Related post(s):
Scarlett Johansson Does Dolce & Gabbana
January 15, 2009 · Filed under F & B
Welsh singer Duffy is the new spokesperson for Diet Coke’s multi-million pound European TV campaign.
The Grammy-nominated singer’s first ever TV commercials will show her in 30 and 60 second spots.
Duffy (full name Aimee Anne Duffy), who shot to number one with her hit single Mercy last year, .went on record to say she “loved the attitude of this new Diet Coke ad” and drank “so much of the stuff, they were either going to give me shares in the company or put me in the advert.”
Coca-Cola says the Rockferry singer represents the kind of “strong, sassy young woman” the brand needs to represent across Europe.
“Duffy is a great embodiment of today’s modern female attitudes,” said Cathryn Sleight, the brand’s British Marketing Director. “She has a strong appeal with our core female audience and we’re confident that this campaign will become just as iconic as previous ‘Diet Coke’ advertising campaigns.”
Meanwhile, some think Duffy, 24, was picked for her ‘raw and edgy character’. Can we make up our mind here? Is she ‘raw and edgy’ or ’strong and sassy’? Check out some photos of Duffy:
