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Archive for Footwear
November 10, 2008 · Filed under Footwear
American TV series Gossip Girl actor Ed Westwick has signed on to star in K-Swiss’ Classic Shoe advertising campaign, starting February 2009.
The 21-year-old British actor, who’s also the lead singer of the English rock band The Filthy Youth, is shooting the ads in NYC featuring tennis balls, rackets and guitars. The TV spots will reportedly show him singing the number “Come Flash All You Ladies” from his rock band.

So why exactly is Drew Barrymore’s picture here? Well, apparently some romance is in the air between 33-year-old Drew Barrymore and Westwick, as evidenced at a recent concert in the UK. And that’s just news that might just go pretty well with the new role for the bad boy of Gossip Girl.
August 3, 2008 · Filed under Footwear
American celebutante, singer, actress, model and socialite Paris Hilton has a new shoe line to her famous name.
Macy’s Fashion Show Mall in Las Vegas saw the million dollar babe herself debuting her Fall Shoe collection last Monday. A blue and slinky Hilton signed photos for the first 300 people who bought a pair of shoes and — you guessed it — posed for photographs.

“Whether you pair some T-strap heels with a beautiful dress or rock your favorite skinny jeans tucked into a pair of my knee-high or cowboy-inspired boots, there is really something for everyone,” said the 27-year-old songstress of ‘Stars are Blind’ before heading to her favorite nightspot — the trendy Pure at Caesar’s Palace Hotel and Casino.
“I personally chose the styling, design, materials and colors for the entire line and also wanted to make sure it was super comfortable. Each shoe has a heart-shaped comfort pad sewn into the inner sole, so you can dance and party all night long! I also made the soles of the shoes hot pink so from every angle, they are super cute!”
UPDATE
Meanwhile, word is JUST IN that Paris has signed a $1,000,000-an-episode deal for the UK version of Paris Hilton’s New Best Friend. It is likely to shoot over the next two months and screened on ITV2 later this year.
One million dollars per episode should see a steep climb in her earnings this year: According to Forbes Magazine, she earned approximately $2 million in 2003–2004, $6.5 million in 2004–2005, and $7 million in 2005–2006.
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July 2, 2008 · Filed under Apparel, Footwear
Rapper Soulja Boy has teamed up with Dallas apparel company Yums Shoes to create his own clothing line and Yums “Block Star” sneakers.
The 17-year-old “Crank That” singer will have brand of sneakers and clothing to go along with the release of his upcoming album for Interscope.
The hip hop artist will actively market Yums “Block Star” sneakers, which will have emblazoned graffiti art on the soles, reportedly designed along with graffiti artist and designer Tex. The marketing is expected to go on five special webisodes as well as on his official Web site. The collection is expected to launch at the Magic trade show in fall.
“The Soulja boy exclusive shoe will be released in the fall along with my album,” said Soulja Boy. “The Soulja Boy cartoon will also be released in the fall, so there’s three things to look out for.”
Soulja Boy’s sophomore album “iSouljaBoy” is expected to feature contributions from Polow Da Don, Bow Wow and Sean Kingston.
His debut last year “Soulja Boy Tell’em,” sold nearly a million copies in the US.
May 20, 2008 · Filed under Footwear
Three-time Grammy Award winner Fergie has teamed up with Brown Shoe Co. Inc. to launch her shoe brand set to debut in spring 2009.
Fergie, whose real name is Stacy Ann Ferguson, joins Carlos Santana and Reba McEntire on Brown Shoe’s line-up of celebrity brand partners.

“I have always loved fashion because it’s a great way to express your mood,” Fergie, 33, who’s engaged to actor Josh Duhamel, said. “And I’m definitely a shoe lover. The right pair of shoes can change the feel of an outfit and even change how a woman feels about herself. A woman can wear confidence on her feet with a high stiletto, or slip into weekend comfort with a soft ballet flat.”
“We envision the Fergie consumer as a woman who is chic and fashionable, loves to wear the latest trends and looks for distinctive details when shopping for shoes to add to her already considerable collection — much like Fergie herself,” said Gary Rich, Brown Shoe wholesale president.
Launch plans for Fergie footwear include the Internet and personal appearances. Retailers will be able to see the early designs next month at the Fashion Footwear Association of New York shoe show.
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