Celebrity Brands :: Fashion, Beauty, Cosmetics, Lifestyle
Archive for Hair Care
February 22, 2010 · Filed under Hair Care
‘Like mother, like daughter’ has never come true so beautifully — yet. Alexa Ray Joel will show off her tresses for Prell, nearly a quarter of century after her supermodel mother Christie Brinkley showed off hers for the same brand.

Singer-songwriter-pianist Alexa, daughter of celebrity singer Billy Joel, will appear in fashion glossies and TV commercials for the shampoo created by P&G in 1947. The word is that the commercials will feature Alexa’s music as well.
“I am so excited and honored to be named the new face of Prell — especially following in the footsteps of my mother, who was a Prell girl,” said Alexa, 24.
December 8, 2009 · Filed under Cosmetics, Hair Care
Inglorious Basterds star Diane Kruger apparently is taking it easy with Hollywood for now — after signing up with cosmetics brand L’Oreal Paris to model its latest line-up of hair care, hair color and make-up.

“A highly accomplished actress, Diane Kruger has won us over with her personality, natural grace and elegance,” said Vianney Derville, international general manager of L’Oreal Paris.
German actress Kruger, 33, seems to reciprocate his sentiments. “I am delighted to be joining the other L’Oreal Paris spokespeople, an extremely talented, widely-admired group of people,” said Kruger.
Sources say L’Oreal is particularly pitching Kruger for its latest foundation called Mat’Morphose.
Check out one more of the best, most seductive photos of Diane Kruger I could find. Feel free to click and zoom in on Diane… she won’t bite. Unfortunately.
What do you think of these other beauties who have recently signed up with L’Oreal Paris? Check them out… complete with photos here:
Cheryl Cole to Pitch L’Oreal Paris’ Hair Restore
Kate del Castillo Signs Up with L’Oreal Paris
L’OReal Hits Out with Pinto, Lilly and Banks
Elizabeth Banks New Face of L’Oréal Paris
SA Star Terry Pheto is Face of L’Oreal Paris
LOST star Matthew Fox to Speak for L’Oreal Paris
October 12, 2009 · Filed under Beauty, Hair Care
Star of HBO’s Entourage, Emmanuelle Chriqui will help Braun launch a women’s movement for well-groomed men, called the “bodycruZade”, the world’s first all-in-one body groomer featuring Gillette Fusion shaving technology.

Just how would Chriqui help a campaign for grooming for men?
Recent Gillette surveys on male body grooming revealed that only one-third of men age 24-34 shave, wax or trim below the neck but that 57 percent of men would change their body grooming habits if they received a negative reaction from their sexual partner.
The survey also said that 63 per cent of American women are turned on by a well groomed chest. Okay, I can take it. And 69 per cent said one of the best reasons to bodygroom is to appear more attractive to a potential partner. And over 50 per cent said they felt most comfortable seeking body grooming advice from their significant other.
Chriqui, 32, will feature in an online video introducing the bodycruZade movement. Also, the Braun bodycruZade Web site features a customizable video that allows women to send a message to their favorite guy praising his body grooming habits to reinforce the positive reactions a well-groomed man receives when he grooms below the neck.
Last word from Emmanuelle? She’s asking women to check out bodycruZade.com.
Sounds like fun. Zoom in on this product line image from bodycruZade:

Source BRAUN
August 27, 2009 · Filed under Cosmetics, Hair Care
The British X Factor judge Cheryl Cole has just signed up to be the spokeswoman for beauty brand L’Oreal Paris’ new hair care range called Elvive Full Restore 5.

In a deal believed to be worth more than $850,000 to start with, Cole will promote L’Oreal’s Restore 5 which is expected to strengthen, soften, thicken, revitalize and add shine to hair.
The 26-year-old Girls Aloud celebrity, who also graced the cover of the February 2009 issue of British Vogue, said:
“I have always loved the brand and have always wanted to say the iconic phrase ‘Because you’re worth it’ so to be given that opportunity is absolutely amazing.
“Every woman has the right to feel beautiful.”
“Cheryl is a glamorous, stylish and talented young woman whose warmth and charm has captivated the nation and helped to establish her as an inspiration to women throughout the UK,” said Gail Tait, L’Oreal Paris general manager.
I think Cheryl is just the right kind of pretty, petite and sassy girl who’ll fit the L’Oreal’s advertsing campaign to a T.
What do you think? To help you decide, here are some photos of Cheryl Cole:
[Go ahead and feel free to click and zoom in on her – she won’t bite. Unfortunately.]
Other celebrities with L’Oreal Paris brands:
Kate del Castillo Signs Up with L’Oreal Paris
L’OReal Hits Out with Pinto, Lilly and Banks
Elizabeth Banks New Face of L’Oréal Paris
SA Star Terry Pheto is Face of L’Oreal Paris
Hathaway Hacks a Way with Lancôme
LOST star Matthew Fox to Speak for L’Oreal Paris
July 17, 2009 · Filed under Cosmetics, Hair Care
Mexican actress Kate del Castillo has signed up to represent L’Oreal Paris in an exclusive contact to appear in print and TV ads for the beauty brand in North America.

The ads, for L’Oreal’s Excellence hair color, are already photographed in LA and Paris, and will be out in the US this fall.
“I’m truly honored to join the confident and inspirational group of women who represent the L’Oréal Paris brand,” said del Castillo. “It is very exciting for me to say the iconic phrase, ‘Porque Tu Lo Vales’ to my fellow Latinas and to women all across the country.”
“We are so proud to welcome Kate del Castillo into our family of L’Oréal Paris spokespeople,” states Karen T. Fondu, president of the L’Oréal Paris Division of L’Oréal USA. “So many have watched Kate grow to be the captivating and talented actress she is today. With her luminous beauty, inner strength and kind spirit, Kate makes a wonderful addition to the L’Oréal Paris brand and embodies the ‘Because I’m Worth It” philosophy.”
Del Castillo, 36, is one of Mexico’s most acclaimed and popular actresses, and is making it to the big scene in the US as well with her award-winning performance in the hit Fox Searchlight film, “Under the Same Moon”, which recently became the highest-grossing Spanish-language theatrical release in US history.
Currently, del Castillo is appearing in several episods of the fifth season of Weeds, the hit Showtime comedy series.
A couple of pictures of Kate del Castillo from the L’Oreal Paris photo shoot and then some more: (Go ahead and feel free to click and zoom in on her… you know, she won’t bite. Unfortunately.)
Some of the other celebrities on the L’Oreal roster:
L’OReal Hits Out with Pinto, Lilly and Banks
Elizabeth Banks New Face of L’Oréal Paris
SA Star Terry Pheto is Face of L’Oreal Paris
Hathaway Hacks a Way with Lancôme
LOST star Matthew Fox to Speak for L’Oreal Paris
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