Parish, 43, will be the center of Ortak’s new marketing campaign, which is set to launch across its fifteen UK stores and online (ortak.co.uk) this month.

The campaign will revolve around three main themes – Time to Play, Time to Shine and Time to Explore. Apparently it was inspired by the great outdoors, with pictures taken at the Suntrap Garden in Edinburgh.

”I was delighted when I was approached to become the Face of Ortak’s new 2011/2012 campaign – like most women I love jewelry but the level of craftsmanship that goes into each Ortak piece and the brand’s heritage makes it even more special,” Parish said.

“We had great fun on-location for the shoot and I really did fall in love with the new collections – I’ve already added a few pieces to my jewelry box and genuinely believe that there’s something in the new range for every taste and every occasion.”

“My personal favorite is Harvest – the bright shades are perfect for adding a splash of color to my autumn/winter wardrobe,” she added.

Piaget enlisted top photographer Patrick Demarchelier, known for his glamorous fashion photography and stunning portraiture, celebrity stylist and rising star Brad Goreski, make-up artist Lauren Andersen and hair stylist Renato Campora to get the imagery just right for the new collection.

The creative team has portrayed Alba in soft sweaters, sophisticated and bold leather jackets posing in an array of Possession jewelry.

The Possession range includes white, pink and yellow gold rings, pendants, bracelets, earrings and Possession Classique jewelry, Possession Bandeau jewelry, Possession Excentrique jewelry and Possession Entrelacée jewelry… that should just about cover it all, I guess.

Check out more photos of birthday girl (yep, she’s 30 today – April 28) Jessica enveloped in the intoxicating glamor of Piaget jewelry:

(And please feel free to click and zoom her up. I’m sure she won’t mind.)

More on Jessica Alba with pictures here:

Jessica Alba Sizzles on Club Campari Calendar

Jessica Alba is Wrapped-Up Face of Declare Yourself (+ VIDEO)

Jessica Alba is the $5 Million Face for Revlon

The $13,997 Prom Dress, exclusively available only at DressGoddess, is designed by renowned prom fashion designer La Femme and customized by DressGoddess with an assortment of genuine diamonds valued at more than $13,000 and hand sewn throughout the bodice of the prom dress.

One of the hottest prom dresses for 2011, the $13,997 Prom Dress is inspired by the new La Femme 15987.

“We have been selling prom dresses since 1969. Starting in January of each year, our customers search for the most unique prom dress ever created,” said Jon Liney, president of DressGoddess.

“The $13,997 Prom Dress delivers exactly this…exclusive one of a kind extravagance. Victoria’s Secret has their $2,000,000 Bra and now DressGoddess has the $13,997 Prom Dress.”

Since typical prom dresses range in price from $200 to $800, DressGodddess offers customers the original La Femme 15987 design for $398.

“La Femme’s original creation is just as beautiful and more economical,” added Jon Liney of DressGoddess. “This is how to purchase the $13,997 Prom Dress for less.”

Available in sizes 00 thru 12, this classic sequined gown with a sweetheart neckline and high slit epitomizes striking Hollywood glamour. The gorgeous silver form fitting La Femme evening dress ensures a memorable entrance and exit at any prom.

The $13,997 Prom Dress as well as the $398 La Femme 15987 will be available for purchase in early March 2011.

SOURCE DressGoddess.com

The line will include daring miniskirts, jeggings, tight dresses and sultry tunics, obviously targeting the younger consumer, but will it affect Kmart’s position in any way?

The 38-year-old celebrity said the collection “doesn’t cross the line.”

“You have to realize that it’s me wearing it. You’ve just seen it on me,” Vergara clarified. “All the pieces are very wearable. And we have them in all sizes.”

The line is “comfortable, chic and affordable, and appealing to younger women looking for something a little more spicy”, according to Vergara.

In an interview with Women’s Wear Daily, Vergara explained that designing was “kind of natural” for her, adding that she had always been interested in clothes, makeup and beauty.

“I always dressed up. I wasn’t laid-back about it. I’m not lounging around in sweat clothes and flip-flops. Maybe a nice pair of sweats,” she added.

The word is that Vergara has signed a long-term contract but officials have not specified the terms. The contemporary line Sofia Vergara for Kmart is expected to hit retailers this Fall.

Keys, 28, has collaborated with Canadian designer Gisele Theriault in a jewelry line called “The Barber’s Daughters” which features silver and gemstone pieces with quotes and poetry from iconic figures such as Gandhi, Buddha and Shakespeare.

Industry sources said that one of the items, a sterling silver cuff, is inscribed with words of wisdom from the singer herself. That’s amazing… come to think of it, everyone, literally everyone has their set of inspiring quotes, so I’m kind of curious what could be Keys’ keys.

“There’s a gorgeous cuff, it’s so beautiful, and it says ‘I am a superwoman!’,” said a delighted Keys after launching the collection in New York this week.

Apparently for Keys, the progression from putting words with music, to inscribing jewelry, was natural.

“As a lyricist I love words and I love things that kind of … hit you so hard to the heart,” Keys said.

“I realised that this was another way to reach out to people and to really bring them inspiration in some way. If people tell me how much they love my music because it’s gotten them though a certain time in their life, I felt like this was an extension of music.”

The jewelry and accessories range from necklaces and earrings, to watches, cuffs and bracelets. The prices start from $85 to $2,500.

“My favourite part about them was not only were they individual, one of a kind, something you would really cherish and hold but the words on them affected me so personally, they uplifted me, it made me feel good, want to hold it and wear it like a mantra,” Keys said.

Meanwhile, “The Element of Freedom,” Keys’ new album is set for a December 15 release… though the ‘inspirational doesn’t go on sale until 2010.

Enjoy some photos of Alicia Keys here:
(Feel free to click and zoom in on her. She won’t bite… unfortunately.)

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More on Alicia Keys here, including selected pictures:

Alicia Keys is Vitamin Water Woman

The Hollywood couple has been working for more than a year to produce a snake-inspired collection of gold jewelry and silver accessories called The Protector, said a report in WWD.

The line, which includes fine jeweled bracelets, rings, earrings and pendants, features a snake motif, one that Asprey said Jolie chose for its symbolism as an iconic guardian, particularly over family protection and fertility.

Jolie, 34, was inspired a snake ring given to her while she was pregnant with her daughter Shiloh. Since then, the symbol apparently became a family protection icon to the Jolie-Pitts.

Prices start at $525 for a silver baby spoon with a curving, serpent-shaped handle. Accessories include silver baby gifts, pendants and gold and diamond rings.

The jewelry collection has hit the retailers in Asprey stores in London, New York, Beverly Hills, Tokyo and Dubai.

Net proceeds will go to the non-profit Education Partnership for Children of Conflict, co-founded by Jolie in 2006 aimed at raising awareness and funds to educate child victims of war, conflict and natural disasters.

“These are the children who most need a safe place to learn, a place to heal, a place to learn reconciliation, a place to build a better future and a place — to just be children,” said Jolie.

“Yet the education for these children is often forgotten. Tens of millions of children and adolescents in conflict are not in school.”

Jewelry design may not be a totally alien arena to Pitt, 45, who has designed items for Italian jewelry brand Damiani in the past.

More photos of Angeline Jolie:

Angelina Jolie: the Face of New Armani Fragrance

Osmond’s brand in the design industry will be marked by uniquely designed quilted bags and accessories, fashion jewelry, elegant table top and hip home decor accessories.

“Creative expression has always been respected and treasured in my family. It is with that in mind, that I have poured my creative spirit and love for design and style into this new lifestyle collection,” said Osmond, 49.

“I am thrilled to offer stylish, functional products for women everywhere at a value-oriented price.”

The product line, which closely reflects the Osmond style, retails for under $100 and will hit retailers across the US and Canada later this month.