American celebrity athlete, actress, and charismatic fashion model Aimee Mullins’s beauty will now take on a new horizon: as the new global face of cosmetics giant L’Oreal Paris.

“The L’Oreal Paris icons are among the most beautiful women in the world. I am very honored to be joining this family,” said Mullins, 34.

“The ‘Because I’m Worth It’ tagline means a lot to me. Beauty is not skin-deep; it can be a means of self-affirmation, a true indicator of personality and confidence,” she added.

“Aimee embodies perfectly the L’Oreal Paris woman. Sublime, charismatic, strong. Her life is extraordinary in all meanings possible,” said Cyril Chapuy, Global Brand President of L’Oreal Paris.

Despite losing both of her legs due to a medical condition, Mullins embarked upon a stellar athletic career: she was the first woman with prosthetic legs to compete in several international competitions.

People magazine listed her in their list of the “World’s 50 Most Beautiful People” after a 1999 runway show in London where she used intricately carved wooden prosthetics.

Mullins has been featured in prestigious magazines worldwide such as Vogue, Harper’s Bazaar, W, Sports Illustrated, Life, Glamour and Elle.

She now joins the L’Oreal Paris family of spokespeople which includes Milla Jovovich, Beyonce Knowles, Diane Keaton, Diane Kruger, Evangeline Lilly, Eva Longoria, Jennifer Lopez, Andie MacDowell, Julianna Margulies, Freida Pinto, Gwen Stefani and Kerry Washington.

SOURCE L’Oreal Paris