Celebrity glamor model and actress Pamela Anderson has been signed up as the new face of fashion designer Vivienne Westwood’s spring campaign.

Anderson, 41, probably clinched the deal at Westwood’s Red Label show in London last September, where she catwalked in a gold lurex dress. “At a meeting backstage after the show, Westwood thought Pamela looked stunning in her clothes,” a Westwood spokesperson said.

“When thinking of casting her next campaign, she immediately thought of Pamela and called her to ask if she would be interested. Pamela agreed on the spot,” he added.

The campaign, shot by Juergen Teller, allegedly stars not just Pamela but also Vivienne and her husband Andreas Kronthaler. The setting is Pamela’s Malibu trailer and features items from all of Vivienne’s clothing lines including Gold, Red, Anglomania and MAN.

We may have to wait a few weeks before we see the former Baywatch babe in ads worldwide. They also be published as a coffee table book by Steidl.

More pictures of Pamela Anderson:

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Fake Tattoo Sleeves Stretchy Nylon Mesh Arm Warmers Cool Body Art Tribal Design US $1.99 (0 Bid) Auction Ends: Saturday Feb-11-2012 22:49:02 PST   | Watch this Item

Fake Tattoo Sleeves Stretchy Nylon Mesh Arm Warmers Cool Body Art Tribal Design US $1.99 (0 Bid) Auction Ends: Saturday Feb-11-2012 22:49:02 PST   | Watch this Item