Grammy Award wiining rap artist Missy Elliot is promoting a new brand of crunchiness with a cutting edge as sharp as her music–like… hmm, Doritos.
To be more precise, Missy Elliot is the new face of Doritos Collisions - a groundbreaking variation on old fashioned Doritos, which places to flavors all mixed up into one bag of crisps. Currently the available Collisions flavours are: Hot Wings & Blue Cheese and Zesty Nacho & Chipotle Ranch.
In the commercial, Elliott (who is currently working on a new album) is seen working on a new mix with a sound engineer in a recording studio. Momentarily stuck on the beat, she munches on new Doritos Collisions chips and, inspired by their intense flavor combination unexpectedly decides to spin in a country beat.
“The idea of Doritos Collisions mixing those great flavours is an original idea - just how I like my music,” said Elliott. “I’m all about new experiences and new sounds.”
The rapper is also hosting an interactive experience at www.snackstrongproductions.com, where visitors can listen to Missy’s musical “collisions” and customize their own tracks using different music effects and recording their own vocals.
