Hollywood celebrity Scarlett Johansson has signed up to front French champagne Moet & Chandon, the first movie star to showcase the brand.
The introduction was made last night at the “Tribute to Cinema” gala at London’s Big Sky studio.
Moet & Chandon president Frederic Cumenal said: “Scarlett Johansson was the obvious choice as our ambassador because she, like Moet, has a magical story to tell and makes people dream… ”
The print, outdoor and online advertising campaign will start next month and fortify the brand as “the champagne of cinema”.
Related post(s):
Scarlett Johansson Does Dolce & Gabbana
 |
ALLURE MAGAZINE DEC 2008 FRANKLY SCARLETT JOHANSSON NEW US $4.99 Auction Ends: Friday Feb-10-2012 13:20:21 PST | Watch this Item |
 |
IN GOOD COMPANY ~ DENNIS QUAID SCARLETT JOHANSSON TOPHER GRACE US $2.79 Auction Ends: Friday Feb-10-2012 13:29:15 PST | Watch this Item |
