Hollywood seamstress Eva Mendes has signed a three-year deal with Calvin Klein to promote their as-yet-unnamed women’s perfume.

With this, the 29-year-old actress joins the ranks of Scarlett Johansson, Kate Moss and Christy Turlington, who have earlier acted as spokespersons for Calvin Klein.

“We’ve been looking at Eva [at Coty] for awhile, not just for Calvin,” said Catherine Walsh, senior vice president of American Fragrances for Coty Prestige. “Her awareness and likability have been on the rise since 2003 — she consistently generates a very positive response. Both men and women find her incredibly attractive, fit and sexy. And because her awareness is growing worldwide, we are planning this fragrance as a global launch.”

The advertising campaign is likely to launch in this Fall. Ms Walsh added that Mendes will also do personal appearances globally for the fragrances.

To Mendes, the role should come naturally — she was a Revlon spokesmodel for a few years, and has been a fan of Calvin Klein gowns, wearing them often at red carpet events.

Fans will recall that only a couple of months ago Eva Mendes posed nude for PETA’s winter anti-fur campaign, ‘I’d Rather Go Naked’. Here’s a reminder: