Jessica Simpson’s Fancy — ‘pretty fragrance she could wear on or off the red carpet’ — has got a big boost (at least in the media) with a new commercial.

The 28-year-old pop-country singer wraps herself up in a satin sheet, twisting and turning, conveying a positively seductive message. Not sure if it’s about her perfume, though.

“With Fancy, I wanted to create a pretty fragrance, one that I could be just as comfortable wearing on the red carpet or every day with my favorite jeans,” Jessica says. “This is a special fragrance — personal, whimsical, playful and romantic. To me, Fancy is just that: Fancy.”

Fancy is available in a 3.4 oz. Eau de Parfum Spray ($59.00) and a 1.7 oz. Eau de Parfum Spray ($49.00), as well as a 5.0 oz Body Lotion ($30.00) and expected to hit the retailers this month.

Watch a behind-the-scenes clip of the sexy commercial here:
(Courtesy ETOnline.com)

More on Jessica and photos:

Getting Intimate with Jessica Simpson