Reality star-designer-celebrity blogger Kim Kardashian has just acquired a new avatar — that of a fragrance creator, teaming up with 50 Cent’s perfume brand Lighthouse Beauty.
Photo courtesy: kimkardashian.celebuzz.com
Yet burning fresh from her cover and photo shoot with YRB magazine (photo above), Kim is not losing time looking back. She’s all set to launch an as yet unnamed scent which will hit the stores next spring.
The 28-year-old brunette apparently loved working with Lighthouse Beauty. As she told WWD:
“Collaborating with Lighthouse Beauty was a really creative, innovative process.
“What’s so different about their approach is that they have worked closely with me on all aspects of my fragrance, the bottle, the juice, and even our distribution strategy so I can develop a product that truly represents me and speaks to my fans. Because of their commitment to including me in the process, the fragrance really captures who I am.”
More stories and photos of Kim Kardashian:
Kim Kardashian Does a Brooke Shields with Radar
Kim Kardashian on the Fragrance Trail
Kim Kardashian’s Curves Say It All for Bongo
Khloe Kardashian is PETA’s Latest Anti-Fur Pet
