Brazilian supermodel Gisele Bündchen is going for green with her Save the Forest Ad Campaign with Ipanema Sementes.

Bündchen is promoting her Ipanema flip flop line, this time in a forest outfit with the aim to raise awareness on Atlantic deforestation and supporting the well respected organization SOS Mata Atlantica, a program supporting the gallery forest (the vegetation surrounding rivers and streams). Each Ipanema sandal sold will help plating 25,500 saplings from 100 different species.
Tha campaign “Gisele Bündchen of the Future – Seeds” supports the cause of clean water and the choice of the theme of seeds was due to the importance they have in the ecosystem, because the seed is the beginning of everything — trees grow from seeds and protect the water.

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