Oscar-winning actress Nicole Kidman has been has been chosen to front Nintendo’s advert campaign for its ‘brain training’ techniques.
Highly accredited with keeping her looks young, Moulin Rouge star Nicole Kidman is now set to prove her brain is as youthful.
Nicole is to promote More Brain Training from Dr Kawashima, which measures users’ speed and accuracy in completing aptitude tests. She will appear in print and on TV in Europe as part of a 60 day brain exercise program for the new Nintendo More Brain Training ad campaign in Europe, but rather interestingly, she will not be playing the role in the Aussie ad campaign.
The 40-year-old, who was born in Hawaii but raised in Australia, appears with a handheld console trying out the latest “brain training” exercises.
Nicole declared herself a fan.
“I love the concept that Nintendo is reaching out to new audiences with their self improvement products like Brain Training. Most importantly, I’ve quickly found that training my brain is a great way to keep my mind feeling young,” said Kidman.
Nintendo Europe said in a statement it chose Kidman “because of her universal appeal to mainstream audiences of all ages and backgrounds, as well as her reputation for being intelligent, entertaining and genuine. Her personality and ability to combine the world of film with a family centric home lifestyle was felt to be a strong fit with the Nintendo DS, which prides itself in creating entertainment and experiences that enrich people’s lives – no matter what their age or previous gaming experience is.”

















